Why so many people stan groups from the same company?

  • I only listen to music I like and when there are more artists of the same company, it is higher change that I might like more artists who happen to be from the same company :wellr:

    A.C.E | ATEEZ | DRIPPIN| MCND | NU'EST | ONF | SF9 | Stray Kids | TFN

  • Not every multi does it, but it's very common. Why do you think that happens? Similar producers? More exposure? Sense of obligation towards sister/brother groups?

    Mix of all three- the first two reasons fair enough but the last one is the lamest of them all and I see it quite often. Some people are really at that parasocial level where they do feel a sense of obligation and it's weird.


    "Why are you saying this about x when they're like a little brother/sister to y"


    The fact that some people think this matters to an average fan.


    I'm happy that JYPE don't push it to the extent SM, YG and Hybe recently do with joint concerts and whatnot.

  • Could be because the groups have a similar sound and vibe. It's quite interesting, but I cannot think of a kpop company that has much contrast between their groups, they're all low-key similar.

  • Laziness, people focus on what is easily accessible.

    Too be honest, this is what I think too. Sometimes the intention of the person is not even be a Company Stan and, a lot of times, they aren't. But they are so invested in a group in certain agency, they are already adept to how the management and producers work.


    They probably follow their social media accounts, are probably subscripted in the channel, see some promotions from their favorite groups to their juniors or simple interactions. So stuff just appear naturally.


    Sometimes you end up defending some acts from the same agency, because they are being criticizing for the same things your faves are too due to the same management and you have a sense of empathy, because It's like you are indirectly defending your faves.


    It's easier for you to become a fan of what you are giving multiple chances and attention than groups you don't have anything to connect your interest.

  • pretty much because once you like a group for a certain reasons this company is trying to replicate the same formula by changing something which makes you more attracted to other groups


    personally i was listening to jpop and end up watching a MV of snsd, so i start to get into Kpop but even after seeing so many groups i kept coming back to SNSD because a GG with so many members in kpop was so original/rare and i really liked the fact that there was such a big variety of personality, voice and see their interaction with each other


    then i learn about SUJU because i saw them appearr in some variety show with snsd, and same thing for SNSD, i like the fact that in the same groups you had such a big variety of personalities


    then i discover f(x), and i really like the fact that musically and aesthetically they were really different from the other GG of their time, so i start to get into them, i wasn't a very big kpop fans at the time so i didn't know everything about member position, companies etc....

    and while trying to learn about f(x) members i learn that Krystal was SNSD jessica sister, and the post was saying that they were labelmate and that's how i learn that without knowing it, all my favorite Groups were from the same agency

    so i start to dig into Shinee, Boa, DBSK


    then Red velvet debuted and it was the first debut i experimented and i really like them the day they debuted for their very original concept with the hair color and the whole dual concept


    and it's at this moment i noticed that what all these groups had in common in comparison of all the other groups of Kpop i was listening, is that all of them never try to fit into the mold, whatever it was in term of concept, sound or number of member, they always tried to play differently and stand out from other Groups.


    that's why i tend to stan Groups who doesn't follow the generic formula of Kpop groups and like to take risk, NCT, RV, Aespa, Billlie etc...

    and since SM brand pretty much evolve around " groups who are different from the rest of Kpop" i naturally feel more attracted to SM groups than other Kpop groups

  • Too be honest, this is what I think too. Sometimes the intention of the person is not even be a Company Stan and, a lot of times, they aren't. But they are so invested in a group in certain agency, they are already adept to how the management and producers work.

    Plus groups from same agency have lots of interactions. For example look at SM Towm concerts, I saw other idols from the same company interacting with my favs and I naturally got curious and checked their music. That's how I discovered SNSD and fx for example.


    I also checked out skz because Twice had so many interactions with them.

    ~ Retired exol, don't ask me about that group. ~

  • Plus groups from same agency have lots of interactions. For example look at SM Towm concerts, I saw other idols from the same company interacting with my favs and I naturally got curious and checked their music. That's how I discovered SNSD and fx for example.


    I also checked out skz because Twice had so many interactions with them.

    Exactly! I said the same in my second paragraph.


    They still have a lot of interactions. I didn't stan Stray Kids in their debut year, but I remember they were doing a cover of TWICE every month j/. It was iconic :pepe-life-support:

  • Most companies have similar elements to their music and/or groups. It may be extremely basic and fundamental elements, but it does help draw in people who were interested in other groups under that company.

  • Proximity and convenience. Also if they're using the same producers, there may be a signature sound or style between the groups and people like that particular style. That's why I like TXT and BTS. I was aware of TXT because of their proximity to BTS and I like BigHit's production style and approach to lyric writing and composition so I was more likely to also enjoy TXT's music. I don't actively search for new or different groups so I'm not going to be exposed to them unless access is convenient (meaning close proximity to a group I already like).

  • It seems like some companies have preferred traits and talents they look for trainees . They also tend to share production sensibilities and musical tastes. It makes sense that some people may gravitate towards the groups from a specific company if those groups share styles or other characteristics.


    That doesn't mean they don't listen to other groups, but they may listen to several from the same company.

  • Was it dance the night away? :/

    Omg I can't believe this was few years ago.


    Mostly. There's even a My Pace dance practice Lee Know dances DTNA in the middle of it for fun :pepe-life-support:

    Stray Kids being so hyped during a What Is Love encore!


    External Content www.youtube.com
    Content embedded from external sources will not be displayed without your consent.
    Through the activation of external content, you agree that personal data may be transferred to third party platforms. We have provided more information on this in our privacy policy.

    I left my heart in LA again. Please continue taking good care of it.

  • Stray Kids being so hyped during a What Is Love encore!


    External Content www.youtube.com
    Content embedded from external sources will not be displayed without your consent.
    Through the activation of external content, you agree that personal data may be transferred to third party platforms. We have provided more information on this in our privacy policy.

    Seungmin literally becoming a TWICE member singing in the encore


    :pepe-life-support:

  • They don't sound alike, but I can definitely see certain similarities, especially concept wise. But that's totally normal, I think once a company finds a pattern that works and that they've had plenty of success with in the past, it's bound to happen.

    Music is different. I never heard a song of any of these artists and thought a certain song would fit other two groups. black swan can only be a bts song, fairy of shampoo can only be a txt song and given taken can only be an enhypen song.


    Just look at this forum. Not many users stan all three groups (i cannot think of any atm but I'm sure they exist), most stans either one or two groups

  • Let's look it that way.


    Imagine your favorite make up products. You have tried different brands of make up. Some of them disappointed you, some weren't your cup of tea and some just weren't good enough. Meanwhile, there's that one make up brand which you end up buying most products of because you like their products the most. So anytime in the future that brand has exclusive offers, promotions and new products, you are most likely going to look forward to it because so far you haven't been disappointed. Everything you've got so far was of good quality so you believe the next products will be the same. Just like that, the brand has won you as their loyal client.


    It's similar with kpop. I like the music style of groups under one given company and I am most likely to check out other groups of the same company because they haven't disappointed me so far and I expect good quality. Meanwhile I wouldn't be so interested in what SM (lets say) has to offer since I am not a fan of their music so it's less likely for me to even pay attention to new releases by them.

  • Music is different. I never heard a song of any of these artists and thought a certain song would fit other two groups. black swan can only be a bts song, fairy of shampoo can only be a txt song and given taken can only be an enhypen song.


    Just look at this forum. Not many users stan all three groups (i cannot think of any atm but I'm sure they exist), most stans either one or two groups

    I'm not very familiar at all with Enhypen so I can't comment on them, but I'm a casual listener of TXT. I don't know exactly how to explain it, it's not necessarily about the music, BH has done quite a good job at giving these groups their own musical identity. It's mostly about the vibe/visual concept, it might sound stupid but there's a certain cinematography and visual/conceptual direction that's very specific to BH (it's probably due to them working with the same people for years).

    Music wise, I'd say 90% of their discography (BTS and TXT) reflects their own style and I can't see the other group singing it, but there's also songs like Anti Romantic for example, who's produced by Slow Rabbit, personally I can definitely see BTS singing that one as well.

  • It's really not a mystery imo. Company groups often share producers and art directors, and sometimes companies have a vision that's spread over all of their groups (for example with SM is their tradition of debuting groups with competent main vocalists and their focus on harmonisations and vocal layering)

    So chances are a group from the same company as your faves might share some of the charms and traits that attracted you to your faves than a group from a company with an entirely different style and producers' roster.

  • I don't think it's strange at all but I grew up on hip hop where it wasn't uncommon to like music that a specific label put it out because it had a specific sound (my uncle was big on Death Row records musical style before it combusted).


    I like big vocals and I like R&B and in kpop, this is very much SM's wheelhouse, so a lot the Kpop in my playlists comes from SM and yup, the groups I stan, too. I like that SM sound just like my grandma liked the Motown sound and my uncle liked the Death Row sound.


    It doesn't mean I automatically like all the artists - I'm not into SNSD in general although I have maybe 2 or 3 of their songs in my playlists.


    I make a list each year of the songs I like and so I've pulled some samples here of the different SM artists here - you can see there are consistencies in what I like. The styles are slightly different but there's a definite sound here.



    And then just taking the groups I stan:

    External Content open.spotify.com
    Content embedded from external sources will not be displayed without your consent.
    Through the activation of external content, you agree that personal data may be transferred to third party platforms. We have provided more information on this in our privacy policy.


    External Content open.spotify.com
    Content embedded from external sources will not be displayed without your consent.
    Through the activation of external content, you agree that personal data may be transferred to third party platforms. We have provided more information on this in our privacy policy.


    External Content open.spotify.com
    Content embedded from external sources will not be displayed without your consent.
    Through the activation of external content, you agree that personal data may be transferred to third party platforms. We have provided more information on this in our privacy policy.


    External Content open.spotify.com
    Content embedded from external sources will not be displayed without your consent.
    Through the activation of external content, you agree that personal data may be transferred to third party platforms. We have provided more information on this in our privacy policy.


    External Content open.spotify.com
    Content embedded from external sources will not be displayed without your consent.
    Through the activation of external content, you agree that personal data may be transferred to third party platforms. We have provided more information on this in our privacy policy.

    ..............................................................................................................perfume

    1a8e5b24bf1c6ccaa1e5bd8ca4a707841e1abe65.gif31addbb43f8bc3a9c9e7fff75dd7f232c5839f1f.gifd752226429a326c0a6d90dfff22926c1961158d1.gif

  • It's because it is what you are exposed or used to ig... I mean you'll know what to expect and how the company manages their artist and songs that they produced... that would at least give you confidence that the next group that you will stan will do relatively well. Though I don't really stan any group from hybe aside from enha atm.

  • This thread contains one more post that have been hidden for guests, please register yourself or login to continue reading.

Participate now!

Don’t have an account yet? Register yourself now and be a part of our community!