What do Jennie, Lisa, Sana, Jiyho, etc. have? They were born to perform on the stage and they have sex appeal. Go watch Momo perform the Likey dance break, Jennie deliver an incredible rap line, witness the fluidity of Lisa’s dance movements, and see how the crowd reacts - it’s special.
Newjeans is cute. They are young and they look even younger. They are incredibly talented and people will pay to watch them sing and perform, but they aren’t going to sell out stadiums in large cities across U.S. and Europe. Great vocals and pretty smiles aren’t going to be enough. They don’t have the “it” factor that it will take to reach BP and Twice level touring. They don’t have the individual performers and star power like BP and Twice that make people say “I have to see “X” perform live in person before I die”.
Newjeans is charting phenomenally and they will continue to break records, but they will never be what BP and Twice are globally because they will fall well short in touring/concert attendance (huge source of idol revenue).
Kids, make no mistake, this industry revolves around sex appeal. Surely you know this by now - see Jungkook.