ITZY’s New Title Track is Called (Mafia) In The Morning and Fans Are Not Happy

Me who's digs gg's doing a mafia concept:

This is a non issue on Twitter. There’s games, concepts, shows inspired by Mafia. They had a show where they played the game MAFIA. Y’all are really being SJWs here.

And how would this affect them in America? It’s not appropriation. Y’all are a mess lmao.

"please DON’T support this title track, mafia is NOT an aesthetic concept and it’s NOT something you romanticise. the mafia is not about rich men and stuff like that, is a violent criminal organization of illegal activities. people are killed EDUCATE YOURSELF!"

I read this under the Tweet and had to laugh...Kpop fans are fucking hilariously stupid. A full blown clown.

I can't be the only who couldn't read a single thing on that poster

Mafia is a controversial title now?

People didn't bat an eye at Criminal

I think it's fine many artists like Swedish house Mafia and other singers used the word quite liberally in their songs or even titles. Since it's a kpop group with a young demographic, I can understand the concern. If the fans are uncomfortable I think jyp should change it.

Quote from Lunevie

Mafia is a controversial title now?

People didn't bat an eye at Criminal

.

I can't.. I can't stand these entitled double standards-ass snowflaky SJWs anymore. They demand to cancel everything!

Quote from icyruios

Bop

But mama I'm in love with a criminal

External Content youtu.be

Content embedded from external sources will not be displayed without your consent.

Display all external content

Through the activation of external content, you agree that personal data may be transferred to third party platforms. We have provided more information on this in our privacy policy.

Britany never fails to bring us iconic anthems

this just in all kpop songs now required to be called beautiful flower as to not disturb anyone

Sorry, but to the fans angry

There have been so many mafia concepts in kpop like Yunho's this year had absolutely 0 backlash so why Itzy?

The word "mafia" has been so overused that it lost its initial denotation anyway. Is it mainly used to describe a group of rebelling individuals, and it's suitable to Itzy's concept. No need to get worked out over this.

LOL

its a fucking 11 year old ARMY that has never posted anything about JYP groups, then makes a post about ITZY. fake concern

https://twitter.com/olivealpeperone

Could the title refer to the Mafia game though? "Fun game between friends in the morning" makes sense whereas "criminal organization in the morning" does not.

Quote from Alex_Murphy

Could the title refer to the Mafia game though? "Fun game between friends in the morning" makes sense whereas "criminal organization in the morning" does not.

The people that are getting pissed about it are all south american. So must be something about down there, and all of them are BG fans, mostly 7

Wtf these people are too fucking sensitive I didn't know Midzys were this toxic...

I think we should talk to the graphic designer bc what kind of font with that background

I can't read shit

The title is just bad in English, so idk why they're targeting America with a Friday release? Maybe the title makes more sense in korean?

What does mafia in the morning even mean?

Quote from HyungHunter

The title is just bad in English, so idk why they're targeting America with a Friday release? Maybe the title makes more sense in korean?

What does mafia in the morning even mean?

I mean, Jesus. It’s just a title, it doesn’t mean they’re going to start sending horse’s heads to antis..,

Quote from Artemosia

I read somewhere it might have to do with the mafia game where you pick someone in the morning when players "wake up" and they have to guess who is the bad guy, it would match with the name of the album "Guess Who"

That's what I assumed too. It makes perfect sense actually; the morning phase is when players wake up and find out who's been killed by the mafia during the night.

People these days live to be offended. It's like water to them. Cancel culture is a plague.

*Koreans and Midzy when this song drops.*

But seriously people spamming the comment section are just wasting their time. They are just blowing up the interaction on that tweet and giving it more exposure.

Anyone with common sense who can piece together 2 coherent thoughts knows this is a none issue, and JYP won't even listen to their own fans when they mass tweet and and mass email about LEGITIMATE issues. Doubt they are gonna listen to an obvious hate campaign on Twitter by random international fans over something that literally no one cares about.

If the Koreans don't care, JYP doesn't. People are saying this is targeting the Western market, can guarantee they don't care either. The West literally has pedophiles, gang members, and legit criminals at the top of the charts. They have songs about drivebys, shooting the police, and WAP.

I'm sure no one is gonna gaf about Mafia in the Morning.

If JYP is dumb enough to even respond to this, all hope in this world is lost.

Quote from Artemosia

I read somewhere it might have to do with the mafia game where you pick someone in the morning when players "wake up" and they have to guess who is the bad guy, it would match with the name of the album "Guess Who"

Oh right, that's cool.

I'm still a bit confused as to why they'd aim a song like that at the west? Is mafia a well known and popular game in America cuz it's certainly not where I live.

Quote from theVillain

"please DON’T support this title track, mafia is NOT an aesthetic concept and it’s NOT something you romanticise. the mafia is not about rich men and stuff like that, is a violent criminal organization of illegal activities. people are killed EDUCATE YOURSELF!"

I read this under the Tweet and had to laugh...Kpop fans are fucking hilariously stupid. A full blown clown.

I wonder if they also boycott movies about mafia

I am sorry what even? Hell no. I dont want to be in a generation that will cancel Mafia aus and concepts LMAO. Like what? Im sorry, is mafia game canceled now? Stan twitter, do better.

Among Us cancelledt9A1C49E3-BBA0-4DB5-AB39-2BCAB4E7924D.jpeg

Italian-Americans were considered POCs/minorities for many centuries in America. Mafia was also responsible for the spread of drugs and violence in poor communities.

Better promotion than jyp will ever give them

I have no words...

What the actual fuck-

so proud of them

SmartSelect_20210411-162700_Twitter.jpg

make sure to tune in ya'll

SmartSelect_20210411-160154_Twitter.jpg

'Train stations, homes and towns exploded....'

My sides hurt.

If they are trying to get Western play with this, it’s a crazy move. Zero stations are gonna play a song with a title they can’t read.