Why isn't Red Velvet charting so well?

Red Velvet just like their 3rd gen peers lost relevancy in SK after 4th gen took over aka 2022. In the past four years they have had one hit, Feel My Rhythm. All their other songs flopped or underperformed.

i thought they lost all their hype and SM is giving them bad promotions.

All their fans have grown up and left the building.

Too be honest, Red Velvet is kind of... .boring group? They have some good or oven great songs, some okay songs. But the group feels a bit boring today? or? It's a bit like Twice, if you not are super fan it's hard to get super excited over them today.

I assume simply because nobody cares anymore. They peeked with Psycho and havent released anything near it since. 4th gen took over and now 5th. That said, Cosmic is easily a top 3 release for me this year.

Because they're old.

Idols expire at 25 without massive company subsidies. But Red Velvet members have not yet tried to make the leap to becoming "artists" - maybe they can.

Because this world is awful. Thats why.

no hit girl anymore.

and too many flop past tracks like birthday and chill kill. it literally killed all hype for the group and their music. sadly.

2 major flops were too much for a +7years old group.

feel my rythme did well because it's a good song yes but also because despite irene hype being dead, Joy went viral during her part.

but today, no rv memeber is trending or anything... so that's why such a good song like cosmic is being ignored.

It was never about the quality of the music or the talent of the artists. It sadly never is in Kpop.

Quote from TheHeretic

Because they're old.

Idols expire at 25 without massive company subsidies. But Red Velvet members have not yet tried to make the leap to becoming "artists" - maybe they can.

Ageism isn't cute.

too many 4th gen groups taking over the spotlight and all attention

Quote from Owned_by_Irene

It's sad kpop turned into a hype competition with payola and sajaegi dominating the charts, and nobody caring about quality anymore

RV is one of the most priviliged groups to ever debut by one of the most powerful and shady companies to have existed in Kpop.

They don't have thr underdog factor at all.

4th/5th gen take over with many competitions and they lost their hype.

Look at the top 15 of Knetz picks right now.

Even if the song has good critical consensus RV is still a senior group past their prime, it would take a majorly catchy song with some sort of viral moment in order for them to get a hit at this stage

Quote from patrik-k

All their fans have grown up and left the building.

Too be honest, Red Velvet is kind of... .boring group? They have some good or oven great songs, some okay songs. But the group feels a bit boring today? or? It's a bit like Twice, if you not are super fan it's hard to get super excited over them today.

If you're not a Red Velvet fan, stop talking, because you don't know anything. The only reason they're still in the TOP100 on Melon because of the fans!

I don't get why people are whining about chart every day, especially when it's about a 10 YEAR old group. The fact that they can still chart in the TOP100 is a massive achievement!

Also, it's not like SME doing anything to promote them. I could do 10x better job. Anyone could. Most groups only dream about having a 7 year long successful career, let alone 10+.

They are a 10 years old group. It would've been surprising If they were getting hits.

Just like their song Cosmic, they are from another universe which got teleported into ours. So we don't know too much about them

Queens don't need to chart in order to prove themselves

because they have no IT girl anymore after Irene's incident.

It's probably a combination of factors, like with everything.

I don't think that 'company stan streaming' like the OP mentions (the name's different, but is that the same Irene obsessed poster of years ago?) makes that much of a difference unless maybe on the smallest platforms, the very simple and common sense argument against that is that if that were the case, the biggest K-charting hits would always be boy groups and Big 4 groups.

I do think that it matters how aware of and interested in the general (music listening) public is of a group and their comeback. Promotion - by the company and/or (accidental) viral hits - can help with this, to a degree. Also how previous songs did with the public has positive/negative influence.

As for Cosmic, it started high (but not super high) which seems to point to some interest with the gp, but the song itself apparently wasn't strong/catchy/earworm enough to carry it further and higher after the initial first listens with Koreans

Ageism is definitely a thing and it’s even worse in SK but people lied, that song isn’t good. SM has been giving them mid songs since Psycho.

4th gen taking over as it seems

song is boring, concept has zero creativity and members are unrecognizable

easy, novelity

they are not trendy, not matter how good a song is korean is a sheep country in the end (dont tell me they aren't, bc they even made post about it )

they go about what is trendy and when u arent its not easy

Sad. It's their best song since Psycho.

Quote from pamyu-pon

song is boring, concept has zero creativity and members are unrecognizable

I agree that not much effort was put into this comback . Of course it impacted the charting as well.

Now i don't think Cosmic is a great song and lacks a bit of complexity but it's honestly good and fits the season.

But a good song just isn't enough.

Quote from Tatiana1820

But a good song just isn't enough.

with this i agree

If I were to be completely honest, I think Birthday and Chill Kill were very subpar songs that didnt land with most people, and killed the hype surrounding them.

Cosmic is good but fell victim to that said lack of hype.

With Twice falling away, BP and Mamamoo basically disbanding, there are only two 3rd gen GGs left that can chart even top 50.

Red Velvet and Oh My Girl.

Both are 9-11 year old groups. The only group i know that can still chart top 5 after 9+ years is Bigbang. BTS will join this club in 2025. But who else have done it?

You're asking a lot to expect RV to chart like they did in the past. Even getting consistent top 20 hits would be a miracle.

ikr? cosmic is such a good song

It doesn’t matter how good the song is or how talented you are, once you’re past a certain age as a group the general public lose interest. That leaves fan streaming and I don’t think RV ever had a huge fan base (that weren’t SM stans) in the first place. The SM stans will have moved on to Aespa.

The fact that they can still chart in the top 100 is testament to the respect they still have with the GP and their residual fandom.

Another factor is that once a big company has debuted a younger girl group, they will be given the best songs and producers and any older groups will be given the leftovers. You would only avoid this if you wrote your own songs. Given that SM are going to debut another younger girl group soon, it doesn’t look good for RV to ever get a hit again.

Quote from Semirhage

Another factor is that once a big company has debuted a younger girl group, they will be given the best songs and producers and any older groups will be given the leftovers.

Cosmic is produced by the guys who produced peek a boo .So they still getting songs from the producer that used to work from them before aespa debuted.

don't act like RV has fallen into twice abysmal charting category....

cmon now

out with the old and in with the new

as long as their fans are happy with the music and they are still selling well

I think similar to TWICE, they have walked past the 3rd gen time so they are most likely getting less hype.

However, I think if Reveluvs are enjoying their content and waiting for them to just appear is already happy enough, like us Onces right now, I think we can all enjoy the music.

I loved I Got You and One Spark but they haven't done as well and that's okay.

It's just age.

Historically, girl groups don't chart well 1 generation past, and currently were almost 2 generation past already.

It's just normal. The fans of that era would had been at different points in their lives from the start. Streaming requires free time to repetitively restream a song, as fans get older and get jobs and go to college, the streaming potential drop off. The rate of acquisition of new fans will usually not outpace the rate of fan drop off, let alone keep up with 4th-5th gen group, specifically for South Korea.

Most people haven't really realize this because most 3rd gen group has been disbanded or inactive so there's not much example. But as time goes by, fans will realizing the importance of age and how how much truly affects things like this.

Let me remind you, RV debut in 2014. That's a 10 year window. 10 years is the difference between elementary school to college. It's the difference between college to starting a family. These are major milestones in peoples lives. When I went to college, I didn't listen to any of the stuff I did in elementary school.

Quote from 0ppar

because they have no IT girl anymore after Irene's incident.

Yeah, that didn't help either.

She went from cool and mysterious to unhinged and petty in many peoppe's eyes.