Unpopular Opinion about the 4th generation!

  • it hasn't started yet.


    "4th generation" fans are acting like this so called generation exists in a vacum. In my opinion, you can't call groups leaders of their generation when they are still lagging behind the leaders of the previous generation. what are they leading exactly? and you can't say a new era started when the last one hasn't even started slowing down let alone ended.


    let's talk about how the 3rd generation started, in 2013 EXO started having huge hits but not only that, they actually outsold the top groups of the previous generation (in physical sales), no one could argue that Big Bang or Super Junior or TVXQ were still the absolute top group. and then the gap between EXO and other contemporary groups was huge. when Twice debuted, the GG scene was relatively bare, there was RV and they were successful but they weren't a dominating force. Twice then started having huge hits and outsold the previous best selling GG aka SNSD. that's how you become the leader of your generation, when you absolutely outdo the previous top groups, it becomes your era.

    And then BTS and Blackpink outdid EXO and Twice respectively in pretty much all metrics, but considering that they debuted around the same time as the latter 2, it is still the same generation.

    something else that imo marks the start of a new generation is when the top groups of the previous one start vanishing (enlistment, disbaning)

    If we look at the start of the 2nd generation, it was quite similar too. maybe they didn't outdo the 1st generation in physical sales but most 1st generation groups either disbanded or stopped being active.


    none of the above is true for the current kpop scene, BTS and Blackpink still have a very strong hold of kpop and they are still way ahead of everyone else. Arguing that we are in a new generation means that BTS and Blackpink's era ended but that's ridiculous, they are literally still outdoing themselves and still going strong. so why would anyone think that a generational shift happened?

    and it isn't only BTS and Blackpink, newer groups have yet to match let alone outdo other top groups of the 3rd generation like EXO, Twice, RV, Mamamoo, Seventeen, NCT etc.


    the only reason there would be a 4th generation is if it existed in a vaccum and we pretended the actual top groups don't exist.

  • yeah new generation used to just mean when the old most popular groups are superseded by new ones in terms of popularity, but obviously no one's going to surpass BTS for a looong time if ever. So that kind of made all "generation" designations meaningless, especially with 4th gen. Like what is the cutoff for 4th gen anyways?

  • I never understood the "new generation must outdo previous generation" logic tbh.


    It's like saying we shall wait for the downfall of the previous groups so that the next generation can rise. Both generations can co-exist at the same time.


    You don't see people saying Beyonce/Britney/Rihanna/P!nk are being taken over by Ariana/Taylor/Adele and that the downfall of those previous artists bring about the rise of the new generation.


    Stan Mariah Carey, queen of all generation being the only artist with a No.1 hit in 4 decades


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  • I never understood the "new generation must outdo previous generation" logic tbh.


    It's like saying we shall wait for the downfall of the previous groups so that the next generation can rise. Both generations can co-exist at the same time.


    You don't see people saying Beyonce/Britney/Rihanna/P!nk are being taken over by Ariana/Taylor/Adele and that the downfall of those previous artists bring about the rise of the new generation

    yaaas say it icyyy :pepe-cowboy:

  • I personally don't like this "generation" thing that k-pop has tbh. It is a very vague concept.

    I would say it should be only 'current' and 'all time' or just specify the year or the decade you're talking about rather than "generation". I mean atleast I do that and will continue to do so. Because that's a very confusing thing k-pop has "invented".

  • yeah new generation used to just mean when the old most popular groups are superseded by new ones in terms of popularity, but obviously no one's going to surpass BTS for a looong time if ever. So that kind of made all "generation" designations meaningless, especially with 4th gen. Like what is the cutoff for 4th gen anyways?

    it isn't only BTS. most if not all 3rd generation top groups are still outdoing all the so called 4th generation groups in almost all metrics.

    NCT Dream, a group that debuted in 2016, has just tripled their sales and become the 3rd double million seller in kpop. Psycho and HYLT, 2 songs by GGs that debuted in 2014 and 2016 respectively are 2 of the biggest GG songs in the past 2 years. Twice still outsells all of the so-called 4th generation GGs, same for EXO and Seventeen with BGs. It's a whole bunch og 3rd generation groups that still havn't even peaked, not only BTS.

  • Mm I would say we are in the beginnings of 4th generation. Yeah no one is the leader yet but that doesn't mean the 4th generation hasn't started yet.


    Generations are more than just sales and numbers. It's also a difference in music sound.


    Arguably the music between 2nd gen groups (SNSD, Wonder Girls, T-ara, Big Bang, Infinite, etc) is different than the sound of 3rd gen (Twice, BTS, Oh my Girl, EXO, etc)


    And I find the sounds of this new gen (AESPA, ITZY, GIDLE, etc) to be different from 3rd gen peak sound.


    Also if we go by your logic, then Twice and EXO and BTS and Blackpink would all be 2nd gen via debut date since in their debut dates, SNSD and Big Bang were still considered the top groups to beat (aka 2nd gen).


    Someone can't just jump from one generation to the next based on their success.


    That would mean Brave Girls and Oh My Girl are 4th gen groups then since their success only started recently even though they both debuted in the 2.5 gen and 3rd gen era respectively.

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  • i personally think its more than fair to say 4th gen started in 2019 with txt and itzy's debut. there was a shift at that point in time. yeah, its still twice bp and bts' era, but those two groups are going to be at the top for years to come if they don't disband regardless, especially bc of the overall decline of kpop in korea despite the increase in physical sales from overseas fans. the difference about tvxq and big bangs "fall from grace" was general inactivity that resulted in an open space that exo slipped into at the time. and even then exo never quite beat either group in digital metrics of their time.


    i can't stand it when people try to say 4th gen started any earlier than 2018 just so they can lump their groups in with 4th gen for the stats tho.

  • While I do understand your point I don't think 4th gen should wait or overcome the previous one. They are new and being new is what make them a new gen. Sure they aren't on pair with the previous ones, but their time will come. I don't see the necessity to remind everyone of who are the real leaders bc kpop stopped being a gen thing and they are just a genre music which BTS leads by a mile and BP comes to expand this mile, but others groups can coexist and just break their own records and be successful without being compared to the "leaders" or whatever people call kkkk.

    Kpop was generation when was normal to groups to disband within 7/10 years, but this isn't the case anymore.


  • it doesn't matter when they debuted, what matters is they were the top players so their era was a new generation

    I take all my understanding of generations from One Piece. :pepe-legs::pepe-use-head:

    Did Luffy/Law/Kid surpass Bigmom/Kaido? No.

    Did the new generation start? Yes.

    this defeated the hell out of me :pepe-sad:

  • There will be no 4th gen until we get a group that can outdo BTS/BP :oks:

    4th gen will start in 10 years then :pepe-life-support:

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