In your opinion, does Aespa pave the way for 4th gen to do well?

    It’s true that 4th gen don’t feel competitive until Aespa steps in. And after Aespa debuts, suddenly 4th gen girl groups do really well with Ive, Newjeans, Le sserafim,… Do you think Aespa paves the way for 4th gen to do well, or was it a coincidence? Or is it some other group like Itzy, Txt, Stray Kids,.. that pave the way for 4th gen?

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    maybe because before them 4th gen weren't making a big impact. I mean, itzy had hit songs but the 4th gen shift was more noticeable with next level , so it's not not a reach to say they started the trend for other 4th gg now that I think about it. or maybe it's was all about the right timing but this is one of the reasons some people think 4th gen should start much later.

  • AllKill VIP

    Agree

    Since Next Level we clearly saw a shift in 4th gen gg


    4th gen gg hitting 1M sales with ease now

    4th gen gg having more visibility among the public by seeing how much of them can chart in the top 10 compare to before

    4th gen GG winning big awards and daesang

    4th gen gg getting rak, cak and pak

    Literally no 4th gen gg were able to have a Pak then aespa did it with Savage and after this the gg getting pak keep coming, idle with tomboy, IVE, NJ


    Anybody who deny that since aespa debuted there have been a shift in kpop is delusional

    Because during itzy and txt era literally all the threads about 4th gen were " is 3rd gen still too strong that's why 4th gen doesn't make any impact?"


    And since Aespa released Next Level and they appear as a strong contender to the top GG , it's a question that you nobody see ask anymore


    And why people are lying because literally before aespa release Next Level most people were saying about how Koreans were getting tired of Kpop groupd that's why none of the kpop group besides bts were able to chart well

    No without Aespa 4th gen girlgroups would still do well. It’s not even like Aespa is by far the most popular 4th gen gg. And aespa’s debut is too close to other 4th gen girlgroups to have paved anything. It’s like saying seventeen paved the way for nct

    Actually it felt quite the opposite. They were supposed to monopolize 4gen GG success until the debut of YGNGG, but IVE changed all of that in December 1, 2021. Since then we had a more even distribution of success among IVE, NJ, LF, and ( )-IDLE compared to the era Aespa dominated.

  • AllKill VIP

    I mean sort of? Before aespa people were losing hope in the 4th gen and whining about how there's been no 4th gen hits since dalla dalla and how the gp doesnt care about idol groups anymore. They undoubtedly dominated their respective year (2021) with PAKs, strong album sales, etc and since then we've been able to see more of them thrive.


    I don't think it's all due to aespa as much as it is a generational/audience shift but they definitely were the first 4th GG to achieve a certain level of success that could challenge the success of top GGs in previous generations.

    Yes achievement wise, Aespa was on another level. However, I feel Itzy songs have impact as much or more Aespa. This Ryujin shoulder dance clip has 12 million views. Their dance practices get more than 50M views. Wannabe is still the most viewed 4th gen MV and song on Spotify. So maybe Itzy and Aespa both pave success for 4th gen.

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    Quote from itiswhatitisss

    I mean sort of? Before aespa people were losing hope in the 4th gen and whining about how there's been no 4th gen hits since dalla dalla and how the gp doesnt care about idol groups anymore. They undoubtedly dominated their respective year (2021) with PAKs, strong album sales, etc and since then we've been able to see more of them thrive.


    I don't think it's all due to aespa as much as it is a generational/audience shift but they definitely were the first 4th GG to achieve a certain level of success that could challenge the success of top GGs in previous generations.

    You forgot 4th gen biggest Spotify hit Wannabe lol

    Quote from itiswhatitisss

    I mean sort of? Before aespa people were losing hope in the 4th gen and whining about how there's been no 4th gen hits since dalla dalla and how the gp doesnt care about idol groups anymore. They undoubtedly dominated their respective year (2021) with PAKs, strong album sales, etc and since then we've been able to see more of them thrive.


    I don't think it's all due to aespa as much as it is a generational/audience shift but they definitely were the first 4th GG to achieve a certain level of success that could challenge the success of top GGs in previous generations.

    people always forget like a pandemic completely killed all companies' desire to debut and market their groups as heavily considering the restrictions SK went through too

  • AllKill VIP
    Quote from bbb988

    Yes achievement wise, Aespa was on another level. However, I feel Itzy songs have impact as much or more Aespa. This Ryujin shoulder dance clip has 12 million views. Their dance practices get more than 50M views. Wannabe is still the most viewed 4th gen MV and song on Spotify. So maybe Itzy and Aespa both pave success for 4th gen.

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    Well Itzy did have some impact internationally but in my comment i was mostly talking about kpop in korea

    But i just don't think they made a really huge impact in korea where you can say their peak can compete with the peak that Aespa reach when they released Next Level


    Aespa were the GG dominating 2021 by far

    Itzy never dominated, even if they did well they were still overshadow by 3rd gen GG still doing better than them in korea

    In less than 6 months aespa appear as a threat for every top GG in sales and digitals


    Aespa was consider as really really huge in 2021, they were literally battling with BTS " Butter" for the #1 spot in the chart in korea, and they even end up stealing the top spot from BTS, and BTS was at their biggest peak at the time because butter came just after Dynamite their biggest song

    everybody was literally looking at the chart everyday to see who will win the war at the end between the rookie GG and the titan that BTS is


    how many gg can you name, where you can say yes they went head to head against BTS and were able to beat them for the #1 spot in the chart ?


    and if you want to add Itzy to the debate you can say they did well internationally

    but if we had to mention a GG who paved the way for 4th gen in Korea, i bet most koreans wouldn't think of Itzy as their #1 choice

  • AllKill VIP
    Quote from Michael-6

    nope
    not Aespa
    Aespa did nothing especial
    they lucky they back by SM ent
    without a Big 3 backing them they a mid tier GG that lower than STAYC

    that's funny that when Aespa did well it was because they were backed up by SM ent

    because i clearly remember that before Next level happen


    every Kpop fans were saying how SM shouldn't be consider as a big 3 anymore because they are outdated with their experimental sound

    and how the korean public completely gave up on SM groups because they can't get hits like they used to do during 2nd gen or debut of 3rd gen


    In french we have an expression who describe it well " changer de fusil d'épaule"

    which means people will always change their words when it fits what they want


    not denying that ofc being from a big agency give them exposure

    but i just find it funny how different is everybody speech pre-NL and after-NL

    Quote from desdesdes

    Hey old man, come here!
    See this IZ*ONE erasure :cursing:

    BlackpinkHouse


    I was about to seethe but then i read OP and he's got a point. That i've actually made several times. Next Level was the turning point, when that song ended both BTS and IU in 2021, we all knew that 3rd generation was coming to a close and that 4th gen's time had finally come.


    But OP is forgetting what made Next Level possible.


    Izone's sacrifice was what was needed to jumpstart the rise of 4th gen. Izone shined so bright that no one else could stand out, it was only when Izone's light was finally extinguished via their disbandment did the rest of 4th gen finally get to shine. Literally days after Izone disbanded, Next Level took the country by storm. The timing was no coincidence. The GP was no longer blinded by the star power of Izone, they could finally focus on the rest of 4th gen and they glommed onto Next Level. A rare display of great taste actually, Next Level is STILL the best song of the past two years.

    People can't be serious mentioning Itzy. Itzy used to be the only 4th gen gg doing well besides g idle and even then they were never considered competition to 3rd gen ggs, unlike how is happening now.

  • AllKill VIP
    Quote from hmz-9-9

    aespa didnt pave anything ..4th gen kpop boom would have happened anyway...however you can say that aespa was the first one to take 4th gen to the "next level"..

    that's literally what OP means by paving the way for 4th gen '-'


    and who knows if it would have happened eventually ? people saying things like "it would have happen without aespa or with aespa"

    did you live in an alternative dimension where aespa doesn't exist and it happen ? we're not talking about hypothetical things, but what really happened


    who know if the 4th gen boom would have happen ?

    who know if it would have happen now or much later with a GG who didn't debut yet ?


    unless you lived in another dimension where you saw all the different alternatives universe where aespa doesn't exist, i find this answer stupid


    it's like people saying WWII wouldn't have exist if X didn't happen ?

    who know if another things wouldn't have happen if X events didn't happen, who would still lead to the WWII '-'

    Guys simply the top 4thgen contenders simply haven't debuted yet. Aespa were the first ones


    Sakura and Wooyoung groups were expected to hit big. They being trapped in iZone delayed their ascession to stardom, which materialized in Ive and Les Serafim having hits on their debuts and smash hits on their comebacks


    And Hybe's wild card New Jeans was kept secret hidden until last year


    4th getting big was bound to happen regardless of Aespa existence, please just stop

  • AllKill VIP
  • AllKill VIP

    literally nobody were betting on IVE debut hits or IVE being so big '-'

    what is this lie ? everybody was pleasantly surprise to see eleven doing so good with their debut


    people knew that Ive would do decently well

    but nobody were expecting them to be this big, like literally everybody was sharing their doubt and fear that they might end up having the same fate than post-IOI groups

    or IVE end up being in the same case than Miss A and just ends up labeled as Wonyoung and her girls or a Weki meki situation were people cared about Doyeon and Yoonjung solo activities, but didn't care about their Group

    Ive debut was bigger than Aespa same for every group that came next (and that came before as well, as we can see by Itzy and even G idle). Eleven was a very fast hit, reaching #6 on Circle chart in the first week of release. The album sold over 260k copies based on nothing other than their names.


    Whatever was the narrative you read on forum boards (or rather, you're trying to push) is a very well known fact the Ive debut was highly anticipated. This is what data shows.

    Quote from www1717

    OP= aespa pave the way for 4th gen to do well

    the tweet= aespa started the 4th gen and opened up 4th gen competition

    The question of this thread and the content of the tweets have different meaning

    It’s the same thing. Aespa opening up 4th gen competition means that they inspire other girl groups to do better. Aespa gets a million sales then Ive fans also want them to get a million sales. Even blinks want BP to comeback cause Aespa snatch sales records. And PAKs, Coachella, fashion deals. So by pushing other groups to do better, Aespa paves the way. Like how BTS paves the way because groups now want stadium tours and Billboard charting. Musically, it’s harder but groups like Nmixx exist because of Aespa.

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