If you could award the dumbest company among the big 4 for 2022, who would be the winner?

Hybe

thoroughly mishandled BTS' military issue

Hybe sucks butt because ya know why

Well, they all look like geniuses compared to BBC.

Well here's an award SM can win without buying it.

It's between HYBE and JYPE.

HYBE had that whole Garam situation, then the thing with Trainee A, and I think something happened with ENHA too.

JYPE debuted NMIXX with O.O, lost Jinni, gave ITZY Sneakers (with the weirdest of promotion teasers) and then Cheshire. Also, both NMIXX and ITZY came back with two completely unrelated Alice in Wonderland concepts, like wtf?

I think I'll choose JYPE though since HYBE had two big wins with New Jeans and LSFM.

I'd like to vote SM but i know it was jyp

Sm probably even tho I think they’ve been handling red velvet well lately

HYBE took a potentially one-in-a-lifetime group in BTS and made them into just another boy band. So, them.

Hybe. They are now manipulating the charts and buying streaming farms for their new groups to stop investors and shareholders from panicking about the BTS hiatus problem. Doing everything in their power to sabotage the individual members of BTS so as to not appear as still being financially dependent on BTS.

yes.. HYBE by far made the dumbest moves out of the big 4 - esp with appointing scooter as ceo of hybe america. They really had a chance to revolutionize the US music industry and break away from the horrible corrupt status quo, but with scooter in charge it'll just be the same and hybe will lose millions.

- also handling of Garam situation

- could've handled the BTS hiatus announcement better - but they made it clear they're suckign up to their investors FIRST and not the artists. this has me worried for their future as an "entertainment" company. they seem to have lost their vision of how they got there - it wasnt due to money but PASSION for music - and it was that passion that brought fans over to BTS. they just seem to be destroying everything that was "good" about them.

Only 3 votes for YG. Ig too much people got banned

SME

Only a moron would put your most promising GG members amongst old hags instead of having a Comeback.

I voted for JYP (but SM and Hybe are really close) because of the songs, how hard they screwed up NMIXX (and Itzy) with their songs and Jinni leaving. Sneakers only started to be popular because of Chaeryeong and Itzy lost some of their fans because of their last few songs and the Itzy members seem sick because of their diets and in general in pain. Of course other idols seem in pain too but "at least" for example SM groups like NCT have it "better" because they get less regular comebacks, while Itzy brings out one song after another

I still can't believe how badly JYP botched NMixx. They are talented and clearly love music and are held back by tying them to such an unappealing concept.

Quote from Roses-are-Rosie

Only 3 votes for YG. Ig too much people got banned

Biasness seriously has cloud people mid bc no way people think YG is semi competent, this is brain washing

remember it was blinks who started the trunk protests, we were fighting for our life's and bp one

Between SM and YG for me

Not SM for once cause they gave their legends a comeback, although it took a bit convincing (also no tour which is lame)

SM

we coulda be in VR right now vibing to girls XD

Quote from trollacc

Well here's an award SM can win without buying it.