[think piece] the problem with triple s

    ngl, like many others, triple s peaked my interest with their first unit release.


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    song is good, concept is trendy, girls are pretty + one of the members is bibi's sister and we love nepotism. but as i started coming back to check on the group and learned more about their system, it all became more off putting.



    they are selling digital member photo cards as nfts, and buying these nfts gives you leverage to vote on things like the members in the units and title songs. this gives me very bad vibes and is not only incentivizing young fans to invest in crypto, potentially without fully understanding what they are purchasing, but it also sends the message that people willing to give the group money have a sort of ownership over the group as they get to vote on major decisions. all of this is on top of the competitive environment they're forcing between the members with the units needing to sell 100k or disband, while simultaneously doing no promotion for the girls outside of their youtube channel. so like, how are they supposed to sell 100k exactly? especially the first unit to drop.


    sources


    i wish the best for all the girls involved (youngest is apparently only 15) but this concept has brought kpop consumerism to a whole new level and this is not something i want to see more of. the rotational aspect in itself is not that problematic but then you throw in the sensationalization of a units "failure" and the nft voting system and its just... meh.


    feel free to share your own thoughts

    I’m here for the music but they’re definitely not the type of group i’ll ever be drawn in to stan with the management behind them. Hope they continue to deliver bops and have success but i don’t see myself becoming emotionally invested in them

  • AllKill VIP

    Gonna be honest, I do not see this ending well.


    Everything is working against these girls.


    Nugu company, nugu members, complicated system. All I see in the future is debt and heart ache.


    Could be wrong, but how often do we legitimately see nugu groups make it big? Seems like a lot of financial investment for such a risky plan. It's giving high risk/high reward. But don't how that's going to work in today's KPOP environment.

    PGDPGT PRETTY GIRLS DOING PRETTY GIRL THINGS

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    Yeahhhhhhhhhhhhhhhhhhhhhhhhhhhhhhhhh agreed. Despite me liking generation, the whole nft thing gives me a red flag. Jaden Jeong being in charge gives me double red flags. And 24 members as well... I know NCT can pull it off but that's because they have the budget to + the popularity. I'm just wondering how the company's gonna get the money.

    honestly it just smells like loona all over again with even more baggage. jaden jung's eye's are bigger than his wallet. he clearly has connections though because the girls were promoting on music shows and they are also selling physical cards in partnership with a convenience store. but none of that means people will bite. rn it just seems like a lot of young ifans are buying into this. on twitter i saw a lot of people asking how to buy their nfts to vote for the song

    Quote from russianvelvet

    Yeahhhhhhhhhhhhhhhhhhhhhhhhhhhhhhhhh agreed. Despite me liking generation, the whole nft thing gives me a red flag. Jaden Jeong being in charge gives me double red flags. And 24 members as well... I know NCT can pull it off but that's because they have the budget to + the popularity. I'm just wondering how the company's gonna get the money.

    i am under the assumption that jaden jung is borrowing a lot of investor money for this project. someone bought into it.

    I think the idea of fans controlling the whole group and voting on unit members and songs is cool, I don't understand NFTs (the main way by which this fan voting vision is achieved) though so I would never participate even if I was in South Korea.


    Getting more votes based on the amount of money you spend seems like a better system than everyone having an equal vote though, so it can't be botted or something.

    Quote from aclassyteaparty

    honestly it just smells like loona all over again with even more baggage. jaden jung's eye's are bigger than his wallet. he clearly has connections though because the girls were promoting on music shows and they are also selling physical cards in partnership with a convenience store. but none of that means people will bite. rn it just seems like a lot of young ifans are buying into this. on twitter i saw a lot of people asking how to buy their nfts to vote for the song

    The stupidest part is that AAA's debut got 28 million views as we speak, but they were disbanded. They only sold like 20k, so a lot of that is probably passive support. Still though, they had more buzz than most mid-tier groups at debut, and now they are disbanded to be separated into different units.


    Who's to say any of the others will generate the same amount of buzz? Unless they have a viral hit internationally or in Korea, I cannot see them reaching 100k within the next couple of years. It takes most nugu GGs with decent buzz about 3 or 4 years to get to that point. I don't even know if Everglow has gotten there yet, and they are a GG in recent history that had crazy international buzz with minimum Korean attention. How dedicated will fans of triple S be to wait that long? Especially with 24 girls. There's no guarantee your bias will always promote. Who wants to keep supporting a group where your bias only promotes every 2 years, and is in a dungeon otherwise?


    He definitely has a lot of large connections to convince investors this is a good idea.


    The biggest issue is as you say though. Spending so much money to initially promote the group, and they under perform and not be able to recoup that money back. Much like LOONA's situation.

    PGDPGT PRETTY GIRLS DOING PRETTY GIRL THINGS

    fc48bd06c65bdda5a70662a95298c58967e2efac.gifv2388a663244f2a30b386bac2c9600bc97508161c.gifv


    My friend said that their system is like 48 group?


    Where people could spend money to vote their favs.


    The difference is where 48 group only taking the Top 16 to promote their newest song for at least 1 year before they release another new song, Triple s are making smaller units and having a condition of disbanding if they can't reach 100k sales.


    On a short time frame, it's indeed good for the company because it can generate a quick cash from all the vote


    But for a long term? If they gonna continuously failed selling 100k and keep getting recycled quickly, people would gonna feel that this is useless and their effort was futile.

    History repeating itself.


    Momoland was huge early 2018, people for sure thought they were gonna be the next best thing. But a series of bad moves from their company(kicking daisy out, not giving safety shorts, contestants paying for the survival show, plagiarism scandals etc) and then poof, the company lost all respect. Eventhough the girls are great no one wants to support a shitty company.

    Quote from keyboardwarrior7

    The stupidest part is that AAA's debut got 28 million views as we speak, but they were disbanded. They only sold like 20k, so a lot of that is probably passive support. Still though, they had more buzz than most mid-tier groups at debut, and now they are disbanded to be separated into different units.

    Maybe from ads? I got a lot of their ads and lastly I succumbed and watched. It was good ngl.

    this is what i assumed it was, just a 48 group. but it seems like a lot of pressure to put on fans. better get this goal or the group disbands! try again next time! very stressful. i wouldnt want to stan a group if i had to frantically buy albums just so they would continue

    ♥ ᴛᴡɪᴄᴇ ♥

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    This Japanese idols system come with more burden than a normal group. Everyone will try anything to outshine others. Not to mention what will happen behind the curtain. Bullying, frustration and jealousy will easily happen because them all desperate to be on the top as they're all replaceable. Their subunits get disbanded and the girls will stay in the basement while the subunits rotate. Please no, we don't need this in already broken system of kpop.

    The few big companies take over more and more parts of the business. So nugu companies get more and more desperate trying to get attention.

    In the past nugus regularly get successfull. But since 4th Gen that doesnt happen anymore.

    Quote from dryheat

    don't care about all that mumbo jumbo...all I know is their debut album hitsssss


    Easily best gg music this year

    :dancer-pepe:

    well you should care because the unit disbanded and its pretty much insinuated that the other unit will have a different concept. not sure what their next song will sound like tho.

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