Global ambassadors for luxury brands only became a thing in kpop after Gucci picked Kai everyone should say thank you to him

People talk really loudly without crediting the main man who led all your favs.

Now say thank you.

#PavedTheWay

Quote from LUCK-BY-CHANCE

Kai paved the way ..

CRYING edited my post to add that just now

Quote from dummi

Instagramed the way

He…didn’t have an Instagram when he became Gucci’s ambassador/started attending their events. He actually got an Instagram after he went to one of the events and everyone asked him for his insta.

King of being an ambassador with no social media 😭😭😭😭

Quote from outofstyles

now tell who started the trend of Humanxbrandname

Idk who started it but Gucci Korea literally sent him a truck calling him Human Gucci 😭😭😭

Quote from butterfly1999

Didn’t it start with Jennie? If I’m not mistaken she was the first kpop idol (of this generation) to become a Global Ambassador (for Chanel)

Pretty sure it was KAI. There were many house ambassadors and Korean ambassadors. But Kai was the first ever luxury brand Global ambassador. It wasn’t a thing before him.

Unless I made this up in my head sorry it’s been a while but I think I’m correct maybe

Quote from dummi

Guy lived off the grid ☠️ wtf

He made an Instagram after ASAP rocky asked for his insta I’m pretty sure 😭😭😭

Those were wild days 😭😭😭😭

Quote from butterfly1999

I also wasn’t sure so I searched it up and both became Global Ambassadors (for Gucci and Chanel) in 2019.

Jennie in March and Kai in September (only 6 months apart).

Wasn’t it house ambassador are they the same thing wow I can’t remember 2019 at all sorry then the first for men idk

Anyway both my favs

Quote from the101

Thank you, Kai, for paving the way for luxury brand ambassadors in Kpop.

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Prada brand ambassador

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Jaehyun should say thank you to Chanyeol for being in the military haha more than Kai

Quote from keyboardwarrior7

Nah, I will not thank Kai because I think high fashion is tacky.

My faves was tacky anyway in their coordinated bedazzled outfits, but now they aren't even coordinated anymore.

Gucci 100000% tacky and ugly they’re lucky to have Kai 😭😭😭😭😭😭

Additionally no one at SM had any tie with high end brands my boy did it all on his own thats paving the way

#underdog #literal paving of the road

Because of his tacky style making Gucci look good for all of 2018

Before someone takes this seriously this thread is satire

But only partially Kai still paved the way for being beautiful your favs wish

Quote from tetetete

I wonder how much $$$$ these celebs make? do they get paid in usd? are they making as much as their western counterparts? (is that a thing?)

Eat the rich

Quote from motichan

Does Chanel have global ambassadors though? And no, kpop related sites are not a source.

It doesn't matter anyway since I read they only care about western (white) representatives anyway - Lily rose, Kristen Stewart and Margott roby or however their names are spelled. They are the ones who get all the major gigs and others are there for their countries(which just looks like a cookie for diversity). That means Jennie just represents Korea.

Apparently all the european brands don't really care about Asian ambassadors and are catering to them only bc of the huge Asian market, and no one is buying them in Europe the way they did before. So all those shallow superficial words in one tweet/post on social media don't really mean a thing if the idols/actors are treated as an after thought.

Now Jisoo and Rose I heard get treated as they deserve. What that dior ceo said about Jisoo was nice and they seem to adore her. I have also seen Rose face being posted on a huge building in New York (YSL me thinks), and she's besties with the main guy there, so that's double cool.

Whose dupe

Quote from motichan

Apparently all the european brands don't really care about Asian ambassadors and are catering to them only bc of the huge Asian market, and no one is buying them in Europe the way they did before. So all those shallow superficial words in one tweet/post on social media don't really mean a thing if the idols/actors are treated as an after thought

Also false. I literally saw with my own two eyes Kai’s ads in every Gucci store here in the Bay Area

Here is Kai in Dubai

And London and Poland and Macau

When Gucci said global ambassador they really meant global.

Quote from KaiRismatic

Kai paved the way for all your faves, king

Invented being pretty tbh

Quote from Yumeku

But SNSD were known to do many brand endorsements. It was part of their image but I get you mean global high end which was rare yes but they also did that. For global luxury brands they were the models for Dior for awhile C02AA308-EBF7-47FA-B8CE-39DC75DB0A20.jpeg

Yeah no.

Quote from Yumeku

What’s that supposed to mean?

I replied to you saying no one in SM had ties with high end brands before which is not true.

Not saying Kai got it because of SM (if that what you understood by SNSD’s Dior mention).

That’s not what I meant by tie in. I mean being an ambassador. They’re are plenty of ppl in and out of SM in Korea who film CF’s/model/go to events organized by luxury brands.

After Kai’s global ambassador ship not just within in SM like sehun for Dior (he’s actually a global ambassador btw like full scale) Chanyeol for Prada and many others as well including actors started getting global ambassadorship. That’s what it means.

Rest assured it was a cultural reset when it happened in 2019. New for SM and new for kpop.

Quote from Panpriyah-lice

Yeah thank you GD

Thank you Kai^

Quote from justscrolling

Delusional

Eye- it’s a fact? Global ambassador ship wasn’t common before Kai made it a thing with Gucci whether you want to admit it or not.

Quote from Panpriyah-lice

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Irrelevant to my thread now say thank you Kai