Is releasing less hits better than releasing one flop?

I don't know why they worried about flopping. BP is a huge brand already and from YG.

They can comeback often and still make hits with no worries.

I prefer less music with a bop tbh, even though from a stan point of view more promo and music is a lot more fun

in blackpink's case, the releasing less music strategy works well because they've got hype behind them. there's pros and cons to both sides. the best thing would be to find the balance between the two because you don't to be wasting money but you also don't want the group to be forgotten during a hiatus.

bigger companies seem to go for the release more music because they can afford to take a hit here and there financially.

smaller companies sometimes have no choice but to go the less music route.

There's pro and con, but who to say that the songs left in the draft wouldn't be hits? Or the songs going out there even though the producer thinks it may not be a hit wouldn't be still one?

BP will not flop - Ice Cream wasn't exactly prize-worthy and still did very well - and the advantage to work with a group that is almost guaranteed to be successful no matter what they release is that you have more freedom, more oxygen to try new things, experiment, and yes, to make mistakes and make bad songs sometimes.

Every artist make bad songs. It's fine.

Being allowed to make mistakes in this industry is a luxury that the Pinks should be able to afford. I really don't like this glass cage that YG is putting them in, as if any misteps could destroy their popularity and their 'image'.

It makes sense for a producer's POV. A producer can't work on that many songs and keep the quality. I can't disagree with this.

However, it's not necessarily true for a group. A group can work with multiple producers and keep the quality. I'd say there is a happy middle ground.

Too slow of releases is usually missed opportunities. Too many will have diminishing returns.

Twice and Gfriend are example of releasing Flop song. Kill all the momentum. BP KTL is so so but they got hype with them.

I think BP strategy is to build the best possible first impression of the group. Normal person that is not kpop fan, need to have the best possible first impression. Otherwise they will not check anymore than that one song from the artist. But if the first song is addictive, people will check second song as well. If the second is good as well, people may check rest remaining MVs as well. Especially tittle tracks need to be catchy.

I'm all about quality here, so instead of releasing rushed and half-assed music, I prefer my artists to process the music they make and come back with something good.

If that means we get 2 comebacks a year, that's good.

I prefer it to getting 15734 comebacks where I hate most of the content and like just one song or sth.

Whatever teddy & the team are doing is clearly working

Their 2020 releases should be their blue print moving forward

a flawless discography with fewer songs is better than releasing a ton of songs and having some be "flops"

maybe not as few as blackpink though, they're a special case because any other group would've straight flopped with the long ass hiatuses they've had through the years

From a consumer standpoint: option 1

From a producer standpoint with lots of leeway: option 2

This whole less music thing is a gimmick that’s all, songs like Ice Cream or Crazy Over You are not high standard music but definitely bottom of the barrel work in BP beautiful discography. Though it whatever. Now we are getting solos so THR next year or two will be music filled and he’ll be forced to release more content.

Though I was say I do Like Ice Cream it’s a fun song to listen to but it not a song that comes to mind when you think of High quality.

i can definitely think of a few groups who released a couple of less than stellar songs in a row and who seem to have lost a lot of momentum. i actually think less is more is true for most ggs that rely typically more on casual fans and that bgs should keep churning out songs to get the fandom growing.

just what i've observed.

I prefer quality release over rush release.

For example, twice released way too much in certain years and we can clearly see the drop in quality + gradual lose of interest. But of course, it worked to keep themselves in gp eyes. Red velvet also did the same and throw out many songs hoping for a hit and luckily few songs managed to stick to gp like Bad boy and Psycho, others did not do as good.

On the contrary, im also not a big fan of long hiatus between releases. 1 year 1 comeback is too little, especially when only title track is promoted. Blacklink can afford thst because they have the hype with them, else they could have easily being overtaken by other groups.

So, need to strike a balance. I find that Gidle release schedule is quite good. Thats why they are increasing popularity cause they release quality bops while keeping a comfort period between comebacks.

BP's flopping is better than most groups sucesses so he shouldn't be worried. I really want to hear more music from them

Quality > Quantity

More music in the beginning then as you continue your career less music

The first is the shotgun approach where you hope that something hits - one of songs captures the public's attention enough to give you a chance the next time.

Later on in your career once you've established a fanbase/following/GP's attention then you can slow down your music releases or release music more personal to you.

Note: the above does not apply if you come from the Big4