I think their momentum was between debut and early 2022, they should've really put one massive hit in this period. Run2U was okay but not huge. Then Ive, LSFM, New Jeans appeared and their sweet rookie spot got taken away real fast. I don't think gp can handle so many rookie ggs at once, and StayC was the first victim of it.
StayC got buried under big gg debuts
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BEP should have went the MHJ route and latched onto a big name company that sells itself.
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yeah it has been happening with girl groups lately it went like this itzy-aespa-G idle- Ive and now new jeans. we can include other girl groups like brave girls, omg to some extent
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Shiny new things can fade away. Consistently good contents will stay.
Twice, Bp and LSRF is for reasons.
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Something i learned in kpop
doing well in your debut era is not that hard
Stayingrelevant after the hit is the hardest part
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overall for a group that came out of a nugu company they are doing well actually their sales increase consistently and they have faithful fans that come to their shows wither in korea or overseas
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sounds more like a bside than a tt. When i heard the highlight medley for the first time i couldnt believe they picked that for tt when they had better options. Even without listening to the full song yet, i already knew it was an awful choice and they were going to flop. I didnt had to be an expert to know that. It was a disappointing pick after the previous releases.
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BEP are legends, but they have always had a few misses.
Their hits are always mega hits, but they have plenty of less relevant songs as well.
Difference is, the groups they were writing for also had other producers competing with BEP and giving hits, but STAYC so far only has BEP.
Only makes sense that it would be like this. STAYC hasn't fallen so far where they can't have another hit though.
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beautiful monster just wasn't a good song.
poppy however went kinda viral and was a tiktok hit which is pretty impressive for a japanese song (as we all know kpop fans like to neglect jpn songs). imo i still think they can have a hit but they just need a good song, they're the type of act where the performance of their singles is entirely dependent on what they sound like. stereotype was also a bit of an underperformance but they came back with run2u which did decent numbers.
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BEP should have went the MHJ route and latched onto a big name company that sells itself.
High up entertainment is now a subsidiary of KakaoM
So IVE and StayC are under the umbrella of the same corporation. (So is weeekly)
High Up EntertainmentHigh Up Entertainment (하이업엔터테인먼트), also simply known as High Up, is a South Korean entertainment agency founded by producer duo Black Eyed Pilseung, in…kpop.fandom.com -
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