they have the creative genius min heejin giving them a whole new fresh, unique image in kpop and hybe producers giving them these western-feel, youthful, genz high-teen music we ARE HERE FOR IT!! Their promotion marketing is also so different and exciting, it makes people want to tune in even more. Them dropping 4 MVs for Hype Boy was so interesting and cool to watch. They have all the tools to succeed.
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