Why is Treasure’s Hanteo sales so much lower than their reported sales?

I think most sales from Japan & SEA reflect on gain rather hanteo since gaon counts shipments

Treasure seem to have more dedicated fans in those locations 👀

I believe YG's pertaining to album shipments, which are considered sold already.

And in case you forgot, Hanteo only counts sales from Hanteo-affiliated stores.

There's a delay in shipments too. Some orders will only be shipped by next week due to courier strikes in SK and Winter olympics too.

The album came out less than a week ago. I know that you're a troll but come on.

because it is not shipped yet???? Duhhh

i'll wait for gaon. Hanteo doesn't show all the salees.

those sales need to come from japan or us to make for it (they need to chart like txt/enhypen/aespa/twice on bb200)

BUT their sales normally don't work that way so people need to wait for gaon

they should have at last 500k in hanteo to go by their usual rate or the other yg artist rate (aespa had 400k in hanteo for example)

Quote from bbb988

Then why don’t YG wait for the number then report? I didn’t see Hybe reporting Enhypen sales themselves they just wait for the Hanteo numbers.

That's YG for you.

Quote from bbb988

Then why don’t YG wait for the number then report? I didn’t see Hybe reporting Enhypen sales themselves they just wait for the Hanteo numbers.

No one knows how much an album sells more than the company producing and selling it.

SM also reveals total preorders in the first week of hanteo shipments or a day before

I'm looking at Hanteo thru WhosFan and it seems the Hanteo chart numbers are for The Second Step: Chapter One's two photobook versions. The sales included on the chart does not seem to include the digipacks or kit albums.

Quote from bbb988

Then why don’t YG wait for the number then report? I didn’t see Hybe reporting Enhypen sales themselves they just wait for the Hanteo numbers.

YG is in a unique position because they are majority stakeholders in YGPlus.

YGPlus is one of Korea's largest distributors of music. Of course YG would know the numbers.

YGPlus distributes digital/physical music and merch for a long list of labels.

YGPlus has released numbers for TXT before, as well as others. Hybe wouldn't release those numbers because they aren't the distributors of their music. YGPlus is.

I'm more raising my eyebrows at the "20% from the US" crap bc am I seriously meant to believe US treasure fans (no idea what they're called) bought 150k albums? more than any non-BTS group, including Blackpink, despite not backing up this supposed popularity on any other metric? come on YG.

Let’s just wait YG is off, Lalisa sold 950k according to YG but we are stuck with 820k

Quote from sassily

I'm more raising my eyebrows at the "20% from the US" crap bc am I seriously meant to believe US treasure fans (no idea what they're called) bought 150k albums? more than any non-BTS group, including Blackpink, despite not backing up this supposed popularity on any other metric? come on YG.

That’s YG for you lol

Quote from sassily

I'm more raising my eyebrows at the "20% from the US" crap bc am I seriously meant to believe US treasure fans (no idea what they're called) bought 150k albums? more than any non-BTS group, including Blackpink, despite not backing up this supposed popularity on any other metric? come on YG.

If they don't chart on BB200 in the coming weeks then...

Quote from sassily

I'm more raising my eyebrows at the "20% from the US" crap bc am I seriously meant to believe US treasure fans (no idea what they're called) bought 150k albums? more than any non-BTS group, including Blackpink, despite not backing up this supposed popularity on any other metric? come on YG.

It doesn't necessarily mean the albums are bought IN the U.S. Probably just bought and SHIPPED to the U.S. (the buyer is from the U.S.).

Quote from kpopace26

It doesn't necessarily mean the albums are bought IN the U.S. Probably just bought and SHIPPED to the U.S. (the buyer is from the U.S.).

pretty much still weird media play in that case though, why specificy 20% shipped to the US if your actual US sales are gonna be faaaaar lower than that (I mean we know why but it's kinda dumb and setting them up)

YG's mediaplay never fails to amaze me .

First it was how much money they put in the MV, now they even announced the albums sales themselves lol

Quote from sassily

pretty much still weird media play in that case though, why specificy 20% shipped to the US if your actual US sales are gonna be faaaaar lower than that (I mean we know why but it's kinda dumb and setting them up)

YG has always been reporting TREASURE's sales since debut with those ratios. We were shocked too with that U.S. percentage.

Anyways, YG's just doing their thing as always. Let's just wait for Gaon numbers.

IM SO EXCITED FOR MY ALBUMS OMG

Quote from iceyness

IM SO EXCITED FOR MY ALBUMS OMG

You guys are so uneasy since trs are doing well huh

Wait for Gaon, in past some companies reported their groups to sell some amount and when Gaon was out the numbers were lower

it's about to get nasty when gaon numbers are out

It's not mediaplay when you're stating facts. Lol. YG always announced the breakdown among Korea, Japan, SEA and the US on previous albums. The MV trended/still trending in the areas mentioned.

The percentages were similar. There's a couple of big TREASURE fanbases in the US that have always done big group orders.

TREASURE had the largest preorder among 4th gen on Ktown, which is a popular outlet for the US. And the quick MV views.

So there are objective measures that point to the numbers.

I'm glad a few posters were able to educate the OP how album sales work.

I've noticed companies having a slower rollout than their reported numbers

Quote from Blue2012

It's not mediaplay when you're stating facts. Lol. YG always announced the breakdown among Korea, Japan, SEA and the US on previous albums. The MV trended/still trending in the areas mentioned.

The percentages were similar. There's a couple of big TREASURE fanbases in the US that have always done big group orders.

TREASURE had the largest preorder among 4th gen on Ktown, which is a popular outlet for the US. And the quick MV views.

So there are objective measures that point to the numbers.

I'm glad a few posters were able to educate the OP how album sales work.

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Trending on YouTube = selling well now????

the thing is that they don’t have an US distribution so how they can sell 140k groups like NCT, TXT which have a big fanbase are not doing it in a month. How can treasure which barely make noise in US sell that much.

I do think they have a big fanbase in SEA and Asia but the ratio in the US seems clearly inflated.

Also KTOWN4U is mostly bought by c-fans not us fans

Why can't some of you have common sense....

Quote from kpopace26

Why can't some of you have common sense....

this, when it comes to Treasure their brain stop working I guess

Lol. Why YG have to wait for Hanteo report to announce the sales of this album? I can't find a logical reason.

With the "20% sales from the u.s" they better reach 1 on bb200 or the amount of the threads we will be getting about it... I'm praying for u treasure fans

Whatever. I'm only happy we surpassed our lastest sales already in less 1 week despite this hiatus of 1 year.

For US sales, pretty sure YG is stupid and think ktown4u is only USA sales. Would make sense since about 20% of their sales are from ktown4u.

Quote from kpopace26

There's a delay in shipments too. Some orders will only be shipped by next week due to courier strikes in SK and Winter olympics too.

For everyone else this is the strike kpopace26 is referring to:

CJ Logistics hurt by prolonged dispute with delivery workers

CJ Logistics hurt by prolonged dispute with delivery workers

www.koreatimes.co.kr

Idk how much it affects current album sales numbers and distribution though. CJ is the parent company of Mnet. Treasure making JIKJIN's music show debut on M Countdown. They usually do Inkigayo as their first music show during a promotional cycle. Will Jihoon have his MC contract renewed another year? Oh noes...I'm sliding down a slippery slope.

Quote from azhra-0110

With the "20% sales from the u.s" they better reach 1 on bb200 or the amount of the threads we will be getting about it... I'm praying for u treasure fans

Quote from TheBotter

If YG is right they might be number 1 on Billboard 200 album chart next week right? They're claiming around 140k from the US since last weeks number 1 and the week before had lower sales than that number.

I think to chart on billboard, album must be officially distributed by a US label or something and Treasure albums are not for now.

Quote from Zaxo

I think to chart on billboard, album must be officially distributed by a US label or something and Treasure albums are not for now.

Artists don't need to be signed to us label, albums just have to be sold/shipped... as long as there is demand and you sell enough to make the top 200. BP did it in june 2018 before signing with interscope.

I'm gonna guess yg are counting ktown4u and some other store as 100% american sales. Or maybe treasure genuinely sold a lot in the u.s, who knows

Is their album being distributed on US Stores (Target, B&N, Walmart, Amazon etc)?

If not, then It's unlike they will debut on Billboard or chart high and these numbers are probably shipping based on imported sales from US fans in korean stores. If It's the case, no one will be able to prove or disprove what was reported, since only YG has access to this.

Quote from azhra-0110

Artists don't need to be signed to us label, albums just have to be sold/shipped... as long as there is demand and you sell enough to make the top 200. BP did it in june 2018 before signing with interscope.

I'm gonna guess yg are counting ktown4u and some other store as 100% american sales. Or maybe treasure genuinely sold a lot in the u.s, who knows

It won't happen, the albums sold in the US are from fans ordering from ktown4u and other importing stores, it won't be counted in Billboard.

Quote from Minazuki

Is their album being distributed on US Stores (Target, B&N, Walmart, Amazon etc)?

They are not, that's why I said that earlier.
Billboard charting won't happen until YG decide to really sell Treasure albums in US.

It hasn’t been a week yet… be patient.

Better wait for gaon and bb 200 updates OP.

Interesting. Treasure fandom must be more invisible than Seventeen and Shinee fandoms combined because I don't think I've ever seen or heard anyone hyping them or stanning them for them to sell this much.