Do you think groups must build a stable Korean fanbase first before going to the international market?
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yes
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I totally agree. get your reps up. stabilize a strong korean fanbase first before international endeavors. give it a timespan. assess your market then when it looks like the international following seems to be stronger compared to the korean fans then that is maybe the time you decide to venture globally.
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Yes. Build up a stable fanbase domestically before venturing internationally so you have something to fall back on in case you aren't positively received globally.
SEVENTEEN did it the right way IMO. They focused on Asia, then when they built up a very strong Asian fanbase they started slowly promoting internationally.
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I totally agree. get your reps up. stabilize a strong korean fanbase first before international endeavors. give it a timespan. assess your market then when it looks like the international following seems to be stronger compared to the korean fans then that is maybe the time you decide to venture globally.
Exactly my thoughts, I don’t know why kpop labels are pushing their artist in the biggest and most competitive market in the world when they are still struggling in Korea.
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Yes. Build up a stable fanbase domestically before venturing internationally so you have something to fall back on in case you aren't positively received globally.
SEVENTEEN did it the right way IMO. They focused on Asia, then when they built up a very strong Asian fanbase they started slowly promoting internationally.
SEVENTEEN and TWICE are good examples.
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Not always. I think that a company should pay attention to where the sales are coming from for the first two comebacks and see where the group has the potential to do the best.
Some groups nowadays heavenly depend on their international fans to survive. They are kinda nugus in Korea but they have an international fanbase.
I don't think that Korea should totally be forgotten. Oh My Girl and Brave Girls proved that you can lately have your breakthrough song there and once an act makes it in Korea, a lot of opportunities are offered to them. Brave Girls are finally making money after all these years.
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No. Nor I would say if you were an American singer that you need to build up an American fanbase before you promote anywhere else.
We live in a global society. Music and all forms of entertainment from all over the world is at our fingertips. If you are catching on in countries other than your own, why should you ignore that?
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4th gen BGs have shown us that being relevant in SK isn't necessary. Get your sales anywhere you can and eventually the GP and endorsements will start coming in once you pull huge numbers. You would think fame, then high sales come next, but when it comes to korean GP and BGs, first the BGs have to have impressive sales, before the GP takes notice.
So yeah, i think anyone saying building a KR fanbase first, is living in the past and isn't really paying attention to kpop (in terms of BGs atleast)EDIT: Why are so many of you voting yes. SKZ, TXT, Ateez can't chart to save their life, but they are AT or close to 1 million sales. The Boyz has the best charting and the least sales???? Like its not hard to figure out you don't need KR at this point.
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No. Nor I would say if you were an American singer that you need to build up an American fanbase before you promote anywhere else.
We live in a global society. Music and all forms of entertainment from all over the world is at our fingertips. If you are catching on in countries other than your own, why should you ignore that?
This is about those artists that are NOT charting in the international charts and still their labels push them to try without having a stable fanbase in Korea.
Of course if you are showing numbers you should go and push harder just like what HYBE is doing with TXT for example.
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For the millionth time... you can be successful without charting well.
The narrow mindedness of some kpop fans is truly astounding.
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The western market isn't even a permanent option as now, things could change dramatically and suddenly kpop groups aren't the big thing anymore. Not having a Korean fanbase would only work if Kpop cemented itself within other industry's. Even then with the language barrier you limit yourself to the few stans that are there and it can be hard to take a slice of the pie already occupied by so many groups striving for the same thing. Basically, its good while it lasts.
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Depends on the group tbh.
Dreamcatcher started by doing world tours.
Because in SK they didn't have a big fanbase.
And in the end that worked out for them since they are selling quite well now.
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Depends on the group honestly.
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Depends on the group, some groups will never be big in Korea so they should just focus on other markets
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I thought Kpop is dying or dead in SK, so a nugu bg might reach the ripe old age of 30 before it gets a stable Korean fanbase. So better go international first.
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it seems like it would make more sense to focus on Korea first. But in the era of the internet, it is reasonable to want to grow international. I also think that depends on the group.
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depends on the group
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Depends on the group honestly.
The best answer of the thread was so short.
It's exactly this.
There are groups that would never hit big internationally no matter how much they promoted, because they don't have the right sound that appeals to international audience, but appeals to korean. Just like there are groups going on the opposite path for the same situation.
So, yes, It depends on the group.
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