If JYP was a normal company, the heads would be flying there right now

well they can't really compete that's for sure if they continue this route

Did Nmixx drop another trash already?

I will be looking forward to it

Bud they’re done already 2 times in a row fking bad song this company is stupid atleast at jyp’s time as a ceo we have be my baby , miss a song minus touch fk this company they don’t have eye in music anymore they thought they can replicate straykids they’re not bg

Quote from Armedryu

Did Nmixx drop another trash already?

I will be looking forward to it

Worse then trash m8, I really feel sorry for the girls from a big 3/4 company, it's that bad

Quote from Dreamer95

Lmfao since I haven't been here trashing blinks all day, yall thought I was gone?

gifoty.gif

Rule of 3, I hope JYP fixes this for next time, being in a death spiral is one thing but the 3rd time they will hit the ground and won't recover

Quote from Ves

OMG you're alive!

Bop

Quote from Ves

I might have double checked if you were banned... Maybe

For me, neither the song nor the MV looked cheap and I liked both. I think for the most part they just don't know what to do with them. When Twice debuted their concept was clear, same with ITZY.

With NMIXX they don't know what to do, they're going for the aespa vibe I think. It's normal for a company to stall sometimes, to have a bad release, and then need to regroup. At the end of the day JYP is still a successful company they're just having trouble with 1 act.

JYPE has three groups that can world tour and sell over a million albums per comeback. What exactly is their motivation to change?

This is the problem with kpop fans you complain but to what extent. Y'all are slaves forever doomed to complain but their buy the album. To be honest I haven't bought a Twice album since 2019. I dont like the album packaging dn see it as a waste. I but the digital album on Apple Music to still support somewhat but I use to buy every version of their albums but I gave up with the lame album design and lazy rollout of their comebacks. I like the music but JYPE is a lazy company. Its good in some respects of course but there is a lot that needs to change and I just dont think they have the will. They need new creative directors and music producers. Again I dont think their songs are bad just not are memorable as they used to be.

Quote from OldJeans

For me, neither the song nor the MV looked cheap and I liked both. I think for the most part they just don't know what to do with them. When Twice debuted their concept was clear, same with ITZY.

With NMIXX they don't know what to do, they're going for the aespa vibe I think. It's normal for a company to stall sometimes, to have a bad release, and then need to regroup. At the end of the day JYP is still a successful company they're just having trouble with 1 act.

I think they have a clear idea what to do with NMIXX, Its difficult, JYPE has the most active girl groups right now with 4 if you count their Japanese ggg. Its hard to have three different girl groups with wildly different concepts. I think toasts where they are struggling a bit.

Quote from Dreamer95

I really can't turn my head around the fact that there is no accountability in this company. This isn't a normal business practice. In normal business people raise questions and demands answers. The only explanation I have is that nepotism has been flourishing in this company for a while, and all the creatives are just JYP friends and cult members whom he's trying to feed off his groups. Cause once again, in a normal company there is absolutely no way the executives and shareholders wouldn't be raising their eyebrows and demand explanations.

Forget about Twice and Itzy for a second, this is his rookie gg and they are supposed to compete against the likes of Ive, New Jeans, LSFM. What is this cheap MV? What is this cheap song? But of course no one is gonna answer.

Except the labels now seem to be immune to failure.

Watch Nmixx sell 400-500k. Itzy sold 1 Million with Sneakers, and only got any noise due to Chaeryeong going viral.

You can bet your bottom dollar, they could continue to put out songs like this for the next 3-4 years, and they'll sell 500k+ albums, they'll always be talked about in here as "ones to watch as they have so much potential", they'll be invited to kcons and tours and events.

Impossible to fail. That's Kpop Fandom these days for the big 4.

Quote from OldJeans

For me, neither the song nor the MV looked cheap and I liked both. I think for the most part they just don't know what to do with them. When Twice debuted their concept was clear, same with ITZY.

With NMIXX they don't know what to do, they're going for the aespa vibe I think. It's normal for a company to stall sometimes, to have a bad release, and then need to regroup. At the end of the day JYP is still a successful company they're just having trouble with 1 act.

I kinda know what Nmixx is going for, trash talk singing song

Quote from Dreamer95

The album sales amount is not a good metric anymore. That's why Hanteo introduced the sales index. If you check it, Nmixx and Itzy albums have really low return value.

https://www.hanteochart.com/chart/album/real

It doesn't need to make them money, it just need to project the image of a successful group.

Why do you think all the labels have reduced the price of albums? Cheaper materials (such as jewel cases), and thinner margins is paid back by higher volume and projecting an image of success, which keeps their groups booked and busy.

Again, they would have done the maths on this. In fact, you see the arguments here now about boy groups and groups like Kep1er and Nmixx - they aren't charting, but their "successful" because they shift albums.

People will keep buying their shovelware because it's big 4. People will always tune into the next release. O.O was terrible, and look at how much noise and interest their next comeback generated? The name of the label will guarantee they cannot fail no matter what.

Go get new Blackpink badge it only 750 akons