Are there other groups aside from SNSD that proudly say the name of their group when "bragging?"

yup

SHINee members call themselves shining shinee lmao

I also noticed this with snsd members

They call themselves soshi in Korean

I think it's a very SM Entertainment thing... Super Junior's Heechul once said on a variety show (can't remember where the clip came from; Edit: Found the source.) that in SM Ent's culture, they are trained to believe they are the best. Especially after harsh internal competition to debut. So pride in themselves and the brand that the company created for them is a natural outflow of that kind of company culture.

I can see why many fans find that appealing, and pride in following "the best" or "the top" is a big part of the whole approach of marketing that SM Entertainment uses for their idols. It gets reflected in their fandoms as well... fans feel a vicarious sense of pride in following idols who proudly claim to belong to "the best groups". (Regardless of what the actual idols think, that is nonetheless how they are marketed to fans... and over time it becomes a self-perpetuating belief.)

I personally don't see much appeal in that, since I'm much more drawn to the opposite value of humility, but different strokes for different folks.

As they should. The kpop gg blueprint! If I was SNSD i would walk with a huge banner in my head written: "Bitcher, I'm SNSD, step aside or be the carpet!!"

I've seen Super Junior do it.

not a group but we do have a JYP that inserts his name at the start of other Idol group's songs even tho he isn't the one that's singing it

*JYP whisper...*

There's also the phrase "As expected of SNSD" used in general when they do something great.

It's really amazing SNSD went from just the group name to being more of a title like Sir. SNSD Taeyeon carries more weight than just Taeyeon for example. It got to the point where pretty much every female celeb said they could've been in SNSD just for the clout.

It’s SM really…Lee Man Soo motto. If you know his personality it isn’t a surprise.

Quote from dizzcity

I think it's a very SM Entertainment thing... Super Junior's Heechul once said on a variety show (can't remember where the clip came from; Edit: Found the source.) that in SM Ent's culture, they are trained to believe they are the best. Especially after harsh internal competition to debut. So pride in themselves and the brand that the company created for them is a natural outflow of that kind of company culture.

I can see why many fans find that appealing, and pride in following "the best" or "the top" is a big part of the whole approach of marketing that SM Entertainment uses for their idols. It gets reflected in their fandoms as well... fans feel a vicarious sense of pride in following idols who proudly claim to belong to "the best groups". (Regardless of what the actual idols think, that is nonetheless how they are marketed to fans... and over time it becomes a self-perpetuating belief.)

I personally don't see much appeal in that, since I'm much more drawn to the opposite value of humility, but different strokes for different folks.

This is completely wrong in every experience I’ve had with exo so certainly it’s not an SM ENT thing. I don’t remember red velvet behaving like this either.

Clearly it’s only a trait perpetuated by some and not others.

In my experience praising themselves or using EXO as a brand for greatness by members themselves is extremely rare. In the opposite the only feeling from EXO you get is they don’t even know their own greatness.

I’ve only noticed exo members praising each other but for themselves they’re quite humble.

Quote from dizzcity

I think it's a very SM Entertainment thing... Super Junior's Heechul once said on a variety show (can't remember where the clip came from; Edit: Found the source.) that in SM Ent's culture, they are trained to believe they are the best. Especially after harsh internal competition to debut. So pride in themselves and the brand that the company created for them is a natural outflow of that kind of company culture.

I can see why many fans find that appealing, and pride in following "the best" or "the top" is a big part of the whole approach of marketing that SM Entertainment uses for their idols. It gets reflected in their fandoms as well... fans feel a vicarious sense of pride in following idols who proudly claim to belong to "the best groups". (Regardless of what the actual idols think, that is nonetheless how they are marketed to fans... and over time it becomes a self-perpetuating belief.)

I personally don't see much appeal in that, since I'm much more drawn to the opposite value of humility, but different strokes for different folks.

In SNSD case it’s not about arrogance or lack of humility, it’s pride of who they are and what they achieved. Like I said earlier the name SNSD has evolved to become more like a title. Media and Korea put SNSD on a very high pedestal that everything about them was seen as top tier/premium. Female celebs tried to cash in on this by saying they could’ve been SNSD through very shallow reasoning (eg they once auditioned at sm = almost SNSD).

The members know this, after they went through all the highs and lows for themselves, and the expectation that it brings so of course when they feel they met those expectations they’ll say it’s because they’re SNSD, though often in a joking manner like in the cases op pointed out. They’ll praise each other more than themselves. They’ve never said they’re better than anyone else or they deserve things more than others. Plus with controlled and critical kpop is if they ever were being arrogant or divas they would’ve been exposed for bad attitude years ago but everyone they’ve ever worked with has showered them with praises.

Quote from tetetete

hmm not really

I dont think i've heard them say i'm bts

There is this running joke of saying "do u know bts?" which they used to ask from strangers when they were nugu lol

Last time one of them asked someone when they were on the new zealand trip and others were so embarassed

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I only remember recently when Suga was quick to learn the choreo for That that, the choreographer praised him. And Suga said “I’m an idol after all” lol.

Quote from nevermindmejin

I only remember recently when Suga was quick to learn the choreo for That that, the choreographer praised him. And Suga said “I’m an idol after all” lol.

I remember when they introduced Faker as "BTS of gaming world" but that's all I guess....

EXO definitely, and they have many reasons to be proud of exo and everything they achieved

I remember Baekhyun praising exo vocals, as he should

Quote from dizzcity

I personally don't see much appeal in that, since I'm much more drawn to the opposite value of humility, but different strokes for different folks

There is difference between arrogance and being proud of who you are and what you achieved and what you can do.

Quote from ISaidISaid

In my experience praising themselves or using EXO as a brand for greatness by members themselves is extremely rare. In the opposite the only feeling from EXO you get is they don’t even know their own greatness.

I’ve only noticed exo members praising each other but for themselves they’re quite humble.

Exo members are humble af, they don't realize how popular and huge they are. They also don't understand how popular they are, but when it comes to acknowledging that they as group are talented they and that they always strive to improve themselves, they always acknowledge that (as they should).

Quote from sveznalica

Exo members are humble af, they don't realize how popular and huge they are. They also don't understand how popular they are, but when it comes to acknowledging that they as group are talented they and that they always strive to improve themselves, they always acknowledge that (as they should).

To be honest they only say other members are great rarely about themselves like OP suggests. They’re chronically self depreciating

“I need to improve”

“I’ll do better”

“I’m learning”

I don’t think EXO have ever said anything other than those words about themselves lol. If they learn something quick or do something on those variety shows they don’t accept that praise readily like these SNSD members are doing as described by OP. All ksoo does is for eg nod his head vehemently against it 🤣🤣🤣

So OP’s examples don’t really apply to EXO members Kek.