Posts by Tr12345

No one’s really on Bp’s level, obviously, but between these two groups, which do you think has the most potential to be their main successor? I know two successful groups can coexist, but since these two are targeting the same market with their girl crush concept—with only a few twists to differentiate them—and are in a similar age group, they’re in direct competition with each other. Being branded as Bp juniors also means they end up sharing or competing for some portion of Bp’s fans. It feels like one is bound to get more attention than the other.

So, based on their hype, how much their company is pushing them, their promotions strategy, and their current fanbase size, which group do you think has more potential to be more successful or blow up first?

Idols usually don't involve themselves or show emotions for things like this, as we all know. But seeing how Stayc and Gidle cried for them, a ZB1 member gave the girls flower, and Taemin continuously showed support, along with other interactions, indicates how much people outside of Hybe are supporting them.

I know things must be that hard for Nj right now. Why? Because these people work in Korean entertainment industry, they see and hear more about what happens in Kpop circle than we fans and the general public. And them keep showing support to Nj is warming my heart. I know they didn't see what the girls doing as something ridiculous or stupid. I'm just glad that Nj are receiving support they deserve from people in the industry.

Inspired by another thread obviously

Apart from Big Hit Music, all domestic labels under HYBE are paying HYBE various fees, including music distribution and service fees, which are seen as a form of 'tuition' for nurturing their artists. ADOR, which debuted NewJeans in 2021, paid over 15.7 billion won (11.3M USD) last year, more than five times its internal transaction revenue of 3.1 billion won (2.2M USD). Source Music, home to LE SSERAFIM (debuted in 2022), paid about 11 billion won (7.9M USD) in "tuition," which is roughly three times its internal transaction revenue of 3.5 billion won (2.5M USD).

In contrast, Belift Lab, which debuted ENHYPEN in 2020 and I-LAND's ILLIT earlier this year, paid 14.4 billion won (10.4M USD), which is relatively close to its internal transaction revenue of 9.3 billion won (6.7M USD). While Belift Lab's artists are more recent, it benefits more from its collaboration with HYBE compared to ADOR and Source Music.

The revenue generated by these labels varies. ADOR, in just three years since its founding, recorded sales of 110 billion won (79.4M USD) last year, a significant leap from 18.6 billion won (13.4M USD) the previous year. Despite this rapid growth, including NewJeans surpassing BTS in music revenue within HYBE, ADOR had the highest ratio of internal transaction payments compared to revenue.

Source Music saw its revenue grow sharply to 61.1 billion won (44M USD) last year, up from 22.9 billion won (21.5M USD), but this was still only half of ADOR’s. Nevertheless, HYBE paid more in internal transaction revenue to Source Music (3.5 billion won) compared to ADOR (3.1 billion won), and took less in fees from Source Music (11 billion won) compared to ADOR (15.7 billion won).

Belift Lab, reflecting ENHYPEN's activities in its revenue, recorded 91.3 billion won (65.9M USD) in revenue last year, a substantial increase from 59.9 billion won (43.2M USD) the previous year. Though its performance was behind ADOR's, Belift Lab engaged in more collaborations with HYBE, resulting in higher internal transaction revenue.

An industry insider explained that HYBE recognizes revenue from providing various services to its labels, such as album production and sales, and also pays the costs for using the labels' artists in its projects. Since BTS from Big Hit Music has achieved unparalleled success, dominating the Billboard charts, HYBE appears to pay higher costs for utilizing BTS in its business.

However, some argue that this label structure could hinder the overall growth of the group. Due to the heavy reliance on Big Hit Music, labels that have achieved high performance have received relatively fewer opportunities at the group level.

ADOR's Tuition 15.7B / Internal Revenue 3.1B

Source Music's Tuition 11B / Internal revenue 3.5B
Belift Lab's Tuition 14.4B / Internal revenue 9.3B

1. They need to get tax audited and get all cleaned up

2. What even are these "tuition fees"?

3. Let's get tax audited

4. What is a tuition fee... it's not even a calculated service cost. You can see how f*cked up this company is

5. Wasn't Lee Sooman forced out of this????

6. They are taking so much money from NewJeans just to use it for negative virality against themㅋㅋㅋㅋㅋㅋㅋㅋ crazy f*ckers

7. I'm just waiting for the day they get tax audited

8. Just wow

9. Wow they are just getting exposed more and more

10. Insider trading ㅋㅋㅋ ㅋㅋㅋ Even big companies don't do it that blatantly.

Quote from selfmate

counterpoint - isn't that just the same for every nugu/less successful/group without a hit song?

nothing against KIOF but you could replace KIOF with literally any (fifth gen) group and your statement would still make sense no?

couldn't any group benefit from having a hit song

Actually no. We see a lot of one hit wonders, and tons of groups and artists struggle to stay popular or attract new fans, even after a hit song. Momoland and Brave Girls to name a few. And not to mention compare to these groups, again Kiof company seems to know how to manage them properly.

Kiof’s pretty big sales without a hit are what makes them so impressive because it really shows how much charm the members have. Not every group have that. Not every smaller group can sell over 100k like them. They’ve built a solid fanbase on their own, without company stans boosting them. In 5th gen, do we have any other nugu girl group doing that? And in 4th gen, Stayc’s journey is kind of similar to them too, but the group have slowed down because, unlike their peers, they’re not putting out a huge hit. That’s contributed to the big difference between them and Gidle now.

Quote from Prongs

HYBE's domestic labels

Proportions of sales
- KOZ Entertainment 3%
- Source Music 7%
- Belift Lab 11%
- Ador 13%
- Pledis Entertainment 32%
- BigHit Music 34%

Display More

So...

1. Koz still is barely having profits even after almost a year and a half since Bnd debut? Interesting.

2. Lsf has been super busy this year, but where's all that money going?

3. BigHit being the top earner makes sense, since they’ve got txt and all 7 bts members still dropping albums and music here and there

4. Enhypen’s been on a nonstop tour yet again where's the money going? Illit’s debut wasn’t on them, it was on Hybe. Do the boys really have to pay Hybe back for the money spent getting them from CJ?

5. Nj hasn’t been doing much this year, so it’s kinda crazy they’re still the 3rd biggest contributor.

To sum it up, it feels like some of these companies' money is being taken by their higher up, because there’s no way some of them be this low.

Quote from monalisalove

Yeah, but Baemon isn't known in kr enough to chart in the top100 so easily so promoting right away would help to maybe a good rising on charts and tbh it kinda kills the joy like you drop a music, fans are excited and then nothing, just after some week you start doing something.

They won't win either way with so many big acts coming back this month so just promote.

Totally agree. Bm’s still a rookie group, and I don’t remember if Yg did this with Bp when they first debuted, but it just feels like a weird and stupid strategy nonetheless. Especially since Bm doesn’t have nearly the same hype Bp had in their first year. Just because their old groups can survive with limited promotion didn't mean all tehir groups mean. They already saw this with Treasure, Winner and Ikon so it's stupid to repeat it again and again after seeing how underwhelming the results were.

This group is just perfect. From talent, star power, discography to visuals, they have it all. Even their management is really great and competent so far. They also have Natty as their own It girl (even though she's not Korean), who attracts extra attention. In my opinion, Kiof is truly the dark horse of the 5th gen gg. They managed to surpass 100k sales purely through the charm of their members and their discography. Having a hit song will only help them promoting their name to broader audience especially the gp. This is similar to how Gidle started, they were steadily on the rise before Tomboy skyrocketed their popularity to another level.

I'm a fan of both Natty and Haein since Idol School and devastated when both didn't make it. Knowing both girls were probably the one being robbed of a spot in the final lineup and seeing how well they're doing now makes me happy.

The 5th generation of big company girl groups will be all out soon. We already have Illit, BM, and Meovv (which I'm counting as part of YG) now. SM’s new girl group is set to debut next year, while there are rumors about JYP’s new girl group having four members, with an easy-listening song and a concept similar to Miss A and Lsf. I think they’ll probably debut next year or in 2026. Hybe might also debut a new girl group soon, maybe under Pledis since there were rumors about it before. Well they seems to be debuting new groups every year, so it's definitely possible.

I know it’s super early to guess anything, but just for fun, who do you think will have the best shot to be on the very top? Personally, I’m really curious about SM’s new girl group. They always nail it and their gg always have a lot of hype around them, and people are saying this one will be like SNSD 2.0, which has me hyped!

Quote from icyruios

This is a legit question

Was the assembly something that was going to happen anyway and HYBE was going to get exposed with or without Hanni is it?

First remember, the assembly took place because NJ fans submitted a 77-page document to the National Assembly, which is why it was held in the first place. So, no, Hybe would not have been exposed without NJ or Hanni. Initially, attendance at the assembly was not mandatory, and if I remember correctly, the new Ador Ceo did not intend to go. However, after Hanni announced her attendance, the NA stated that those who did not attend without a valid reason would be held accountable. So if no one going, then the case closed just like that. She is also the reason they decided to audit Hybe. They needed to determine whether there was a valid case, and if the alleged victim was not there to share their experiences, how would the case will gain credibility or attention? The new ceo can easily manipulated everything and make Nj as the bad guys. Just after hearing her side, the NA decided to do a deeper investigation on Hybe and call in the Belift ceo (supposedly Bsh) and held another assembly. As we all know, how they discovered Hybe’s internal report.

I just feel like it’s there for a reason. If someone died because of it before in Korea, it’s understandable that it became a pretty big issue for them, and it’s a good law to implement to prevent it from happening more often, especially considering how alcohol consumption in Korea has become a significant problem. I don’t think outsiders should be insensitive or joke about this either—it’s weird.

And I say this in general, not even related to Suga's incident.

To quote an astrologer, "...2024 is supposedly considered the year of karma because the number 8 is seen as the most karmic."

I don't believe in things like this at all, but I just wanted to use it as a title and some of you guys here might believe in things like this.

Anyway, this year has been a wild ride. So many crazy things are happening, not just in Kpop but all over the world. It’s like shocking news keeps dropping, and I can’t even keep up.

Outside of Kpop, the thing in entertainment industry that shocked me the most was P. Diddy getting caught for some really disgusting stuff. I don’t even want to get into it, but the number of celebrities involved makes it even worse. I’ve always known Hollywood and the entertainment industry in general are messed up, but man, it’s scary when the truth comes out like this.

As for Kpop, the whole NewJeans/Mhj vs. Hybe drama was totally unexpected and had everyone shook. But honestly, the thing that hit me the hardest was Taeil being a criminal and getting kicked out of Sm. I’m not even an Nct fan, but he always seemed like a quiet, nice guy. Just goes to show, you really can’t judge a book by its cover.

Why spread a Korean music awards show across three days in two different countries outside of Korea? I don’t get the logic. I doubt the venues will even sell out, just like last year. Fans nowadays are less likely to buy tickets just to see their faves perform for less than 10 minutes while they can just wait for the official tour from their idols.

Having 7 people in a group with one known idol who doesn’t even have much selling power or a big fanbase, and on top of that is Japanese, doesn’t seem like a smart move. And with this kind of concept? Yeah they're doom to fail since the beginning. Plus, there aren’t any standout Korean members to help the group attract local fans. Hitomi will overshadow everyone in the group before they all fade away like most ex-Produce groups, except Ive and Lsf. It’s a shame she left all her opportunities in Japan behind for this, she might end up like Juri.

Quote from Karl-III

But if you compare Heya and I Am, you will understand that the company does not decide anything. Heya is simply a bad track, it is not surprising that it failed in the charts, and the previous IVE tracks were so-so. It is unlikely that someone from the company chooses the track, they give the direction of the track so that the producer can do something based on it.

It’s hard to believe that the company wouldn’t be involved when it’s their own artist. That just doesn’t add up. The shift from "I Am" to "Heya" is part of IVE’s change in direction, and clearly, the company is on board with it. Honestly, the song isn’t even that bad compared to this one. The company has the final say and can make any changes they want. That’s why there’s a draft process in place. It’s unrealistic for producers and the team to move forward with the song (from demo to mixing to mastering and total completion) without getting the company’s approval at every stage.

It’s a universal experience that when you’re working on a project for anyone—especially important clients from a big company like JYP—you have to get their input and approval at every step. Even for something as simple as planning a birthday party, you’d keep the client updated and seek their feedback at every stage of planning. Big companies have their own egos and always want to control every aspect of a project, so they wouldn’t just let things slide without checking in. They're not that nice or tolerant especially after spending tons of money on it.

They can't operate without a company. They all have one, but the difference is that now 3 of them have their own while Rosé is under TBL

Quote from thebadguy

Im always confused on which team is that dude

bTTTSSSSS

Hybe stans in disguise. They have mocked Nj' decision to speak up before, belittled the girls' complaints about Hybe and their threads mostly something that's negative towards Nj. All while wearing that Hanni pic, so yeah...

Nah, the song is just bad. I can’t lie to myself and say it's on par with Supernova or any Ive songs, even though they’re produced by the same people. We all know it’s not.

So, it’s safe to say the problem lies with JYP itself. Whoever is managing Itzy just has poor taste while those handling Ive and Aespa have better judgment. People forget that producers don’t determine the final product and don’t have much power to shape the song—they work based on the company’s requests. If JYP is asking for this kind of sound and approving this song, the blame lies with them, not the producers.

At this point, it’s a company-wide problem because not only is Itzy affected, but their other girl groups are as well. Clearly, it’s not the producers' fault; the people in charge just have terrible taste and vision.

Because it will be so hard to do so. Hybe’s system is not your typical Kpop company setup where management and contracts fall under the same company. They have two authorities, so the idols most likely have two separate contracts: one for their label and one for the main label, or their contract is solely under Hybe as the parent company.

Look at 50/50. The girls have evidence of being mistreated to some extent, but as Attrakt’s ceo, Jhj, blamed everything on The Givers/ASI as the management team, the 50/50 members were unable to claim anything directly against their company. The same thing could happen in Nj and Hybe situation. Hybe will play the 'not us' card, blaming everything on the new Ador ceo, or even Mhj and Ador management teams. Remember how they already blaming Mhj behind the delay of Nj album and tour? Proving that Hybe mistreated them would be difficult because the ones directly dealing with them are the new ceo who will be used as a shield for Hybe and the one that will take all the blame in the court, Mhj, and Ador staff, not Hybe higher-ups or staff—especially since Ador has its own separate team from the main company. It's much easier for Hybe to denied everything and accused the sublabels as not competent instead by themselves.

If the girls want to terminate their contract, they need to plan carefully and make sure they have everything in place to defeat Hybe. It will also be a long journey, potentially taking months or even years to resolve. While the process is happening, Hybe will likely keep them in the 'dungeon' with no activities. Remember, it took almost 3 years for Jyj to finally terminate his contract with Sm. Hybe will also most likely bombard them with lawsuits to wear them down emotionally and financially. By the time everything is settled, the girls may have already lost their momentum.

So yeah, it's not as easy as 'just terminate you contract if you dislike Hybe and want Mhj back'. It's never that easy. Fighting for Mhj to remain as the ceo at Ador is definitely easier for them to done and, honestly, the best choice for their own sustainability and careers. They get their original Ceo back, and they avoid having to go through lengthy direct legal battle with Hybe with no guarantee they will free from Hybe.

In another timeline, by now, NJ1 would already have been released, and I would be lining up to buy tickets for their first world tour.

Life sure is unpredictable.