Especially now that aespa has debuted and he has his own girl group to worry about?
I love LOONA but I very much dislike So What, but the album was great. Why Not? and the entire 12:00 album is fantastic, the girls have wonderful personalities and the LOONAVERSE is very interesting to follow(as confusing as it is).
However, their image since Lee Semen took over isn't very interesting and just doesn't make them stand out in an age where girl crush and dark concepts are the norm. I used to consider them female TXT in the sense that they had a great discography and a concept that made them stand out among other groups.
Despite all this, they managed to go semi-viral in Korea and Chuu has been gaining popularity like every week. There are some negatives, but I guess there are some positives too.