Idol soloists NEED to rely on a big group fanbase, a top acting career, or OSTs to make it big

  • There is currently no other option for consistent success.


    Almost all the successful soloists are from the big groups, with a few exceptions for those that are mostly actors or have a long list of OSTs (more professional vocalists than idols).


    There are some that don't quite fit the pattern, but they generally only have 1-2 hits before falling off.


    Somi at first seems to be an exception, because she started her solo career years after IOI disbanded (existing for 1 year), and only had her larger hits 5+ years after disbandment. She's an exception that proves the rule though, because she was tricky and leveraged not only IOI fans, but also Twice fans (through Sixteen), Blackpink fans (through Teddy/TBL), and other fan bases through her friendships (e.g. Aespa fans through Giselle). Her recent flop with Extra is due, in part, to her promo doing almost nothing to leverage big group fan bases for the first time.


    I think you need to go back to Boa for a clear exception, but I could be missing others.


    On topic post from Somi

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  • I think her image has been tarnished, and she no longer seems like the person Koreans perceived her to be during the audition program. I don’t really know exactly why people’s interest in her has faded, but that’s how it looks to me. Yes, I think you’re right you kinda have to already be a well-known figure, or just be famous for being famous.

  • I agree that a group fanbase can significantly boost a soloist’s career, but I wouldn’t say it’s the only path to consistent success. There are several soloists who’ve gained moderate to strong recognition without relying on a big group background:


    Seo In Guk debuted as a soloist through Superstar K, and while his acting definitely boosted his fame later, he was already charting before his major dramas.


    Junny built a solid fanbase thanks to his work as a songwriter for major idols before going solo, his success is more industry- and talent-driven than fanbase-driven.


    Gaho gained traction for his OSTs and solo work before forming KAVE and stood out for his vocals and style, not group affiliation.


    JINN was a YouTube cover artist with over 100 covers before going solo, his popularity came through grassroots support, not fandom transfers.


    Choi Jin Hyuk and Jang Keun Suk both became successful soloists more through acting fame than music fandoms; JKS even has a strong Japanese following as a singer.


    And while Tabber isn't mainstream-level popular, he’s known in R&B/hip-hop circles through associations like Dean, showing how musical credibility and network can substitute for idol group exposure.


    I think it depends how we define “success”, there are soloists doing very well in their niches without the group-to-solo pipeline.

  • Yes, being a soloist does seem a pretty hard and gruelling world out there. From my understanding, the only time soloists have really reigned supreme was the middle period between 1st and 2nd gen, when you had Boa, Rain, Lee Hyori, Son Dambi, Lexi, Ivy and so on.

  • Yep. It's hilarious watching haters on Kpop social media shading soloists for flopping or for not consistently charting. There are literally only three female soloists that can consistently chart top 10 in Korea. IU, Taeyeon and Jennie.


    If you can get just ONE top 10 hit every few years, you're already a success (Somi, Nayeon, Rose, Jisoo, etc). Or if you can chart top 100 with every comeback, that's also proof of your GP popularity at this point (Yena).


    Its been over 7 years since 4th gen started with Idle and the only 4th gen soloists that have managed to chart even just one day in the top 100 of Melon Daily are Izone's Yena, Eunbi, and Chaeyeon. Karina's "solo" wasnt an official debut, her song is literally credited to Aespa, not her, so it doesnt really count.

  • How are we defining success?


    There's Yerin Baek who is a soloist with a fantastic discography. I believe her singles still chart whenever she releases and is a known name among the public. Many listen to her music and recognize her music. She also had the ability to tour and I am sure she can fill venues in Korea


    There's Heize who is a known name in Korea and created many popular songs. She has the ability to chart and I assume she can fill venues


    There's probably more examples, but I feel success is being able get booked and name holds weight. Album sales isn't everything, and if an artist can get booked, then they're doing well imo.


    edit: forgot to mention Bibi had success before pursuing acting.

  • Yeah I came back in to add Bibi.


    I think the OP is talking about Idols only rather than all female soloists (If we really want to branch out, there are so many successful female trot soloists too). So it comes down to who is an idol and whose not. Sometimes it is clear cut (Heize, definitely not an idol), but then it gets less so with IU and Bibi, (Bibi could be considered Tiger JK's attempt at making a pop idol).

  • Yeah I came back in to add Bibi.


    I think the OP is talking about Idols only rather than all female soloists (If we really want to branch out, there are so many successful female trot soloists too). So it comes down to who is an idol and whose not. Sometimes it is clear cut (Heize, definitely not an idol), but then it gets less so with IU and Bibi, (Bibi could be considered Tiger JK's attempt at making a pop idol).

    That makes sense. I think the line is really blurred then tbh. I think Bibi and IU for example aren't making the typical pop music that idol soloist creates. I think idols that originated from kpop groups usually aim for more western pop sounds that is trendy among idol groups. Honestly, I can't really think of a soloist that didn't originate from a group that would be considered an idol. I don't want to use terms, but I think there's a difference between an artist and an idol.


    Are Bibi and IU considered artists or idols?


    I think an idol can evolve into an artist. Take Yves from Loona for example. I'm unsure if I still consider her an idol with her soloist career, and I see her more as an artist. I feel her music is more indie sounding than the typical idol kpop music. I think her presentation has changed and evolved into something that's less of an idol imo. It's hard to measure how much Orbits help with her success, but it does feel like she's branching out from that and possibly found a new fanbase.


    I think in general idol soloist relies heavily on their group fanbases for sustained success. I think it's rare for an idol soloist to gains fans outside of fandom. I think it's more common for male idols to have success outside of fandom. There's of course artist like Chungha who doesn't really rely on big fanbase and seems to do well, but she's an outlier.


    Lastly, if we're mainly talking about idols that originated from groups, then I agree with OP. I don't think we really have any instances of idol soloist having successful careers if they originated form a nugu or mid-size group. I think that would be interesting to see, but I just don't see it happening in this climate.

  • Almost all the successful soloists are from the big groups

    Yes, but you have to look at their solo success compared to that of their group, to know if yes or no the success is really that big. If you sell 200,000 albums on your own you will be among the top soloists, but if we compare it to the 2,000,000 that you sell with your group, you only manage to attract 10% of your original fanbase. (this is an example to illustrate, I give random figures). If you don't manage to build enough loyalty in your fanbase, this "success" will quickly fade away.



    I think that the reality of solo idols mainly demonstrates the haste of an industry that is still very far from being mature. They made the mistake of thinking that the market for soloists and groups was similar and that they just had to apply the same recipe.


    Companies launched their idols into solo careers if the group had a little success, hoping to capitalize on it even more, and what I especially criticize is having made their idol believe that it would be easy and that it was within everyone's reach.


    When you come from a group, the first difficulty in solo is to manage to detach yourself from the image of the group, and the image that you send out in the group. Your branding must be completely renewed. Then comes, as I said above, the ability to attract fans of your group while you send out a different image of your group.


    There are idols who will succeed because they won't need to change much, their solo image was already the keystone of their group. (like G-Dragon/Jennie for example). And there are also idols who will manage to create a completely new brand image and attract their old fans, but above all a completely new audience (like Taeyeon / Woodz for example).


    But the reality is that the vast majority of idols are somewhere in between because very often the company, just like the idol, rushes into launching their solo career without even taking the time to create a real brand image and think about what will actually be offered.


    The same goes for promotional formats. How many are content with singles and mini albums like their group, when that has never been what the solo audience is really looking for, although there are exceptions like Sunmi who have succeeded with this format.


    All this to say that for me all these solo career launches are shaky because they are too rushed and that in the end, despite some fleeting successes, they give off an image of fast food music where we only seek to take more and more money from the fans and prevent them from going elsewhere.


    Industry executives and idols should take a step back and really weigh the pros and cons before debuting solo. Unfortunately, it's not for everyone, and building a solo artist image doesn't happen overnight or with two singles.

  • If you can get just ONE top 10 hit every few years, you're already a success (Somi, Nayeon, Rose, Jisoo, etc). Or if you can chart top 100 with every comeback, that's also proof of your GP popularity at this point (Yena).

    There were Bom, CL, Soyou. They all had some very big hits, not just top 10 but couldn't maintain the successful in long-term. So I think there should be a new condition: the top hit must be far after their idol peaks.

  • Thanks. Seems a bit different for male soloists, although I'm not sure many of those would be considered idol soloists.

  • Bibi is definitely not an idol soloist. Almost anti-idol.

  • I would consider IU to be an idol (and artist) but not Bibi.


    Really, IU is THE idol soloist, but her music career is strongly tied to her acting career.

  • Thanks. Seems a bit different for male soloists, although I'm not sure many of those would be considered idol soloists.

    I disagree Junny easily could be one

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    Tabber could too

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    Seo in guk

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  • Not quite as "big" as the thread is refering to, and the biggest, Seo, is better known for his acting.

  • Not quite as "big" as the thread is refering to, and the biggest, Seo, is better known for his acting.

    As many stated it really depends on how you define "big" or "success" as it will vary from person to person. In my eyes they are respectfully big enough. Especially Junny going from producing and writing for others to a soloist. Seo was a singer before he became an actor. And he still releases music. That's successful and big in my eyes.

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