NewJeans have the best longevity of any girl group in K-Pop History and it isn't particularly close

There are at least a dozen other metrics I could use to support my claim, but none illustrate it better than this one.

The girls are just over two years old as a group, and they're knocking on the door of having more weeks in the top 10 than any idol group ever.

We'll probably never see anything like this again over such a small window of time

Appreciate it.

Quote from redcurtain

This is very reflective of their era tho, it's not a coincidence that since the streaming era got into full swing pretty much every individual longevity record for songs has been shattered, and probably will continue to do so (altho perhaps through YT Music eventually instead of Melon).

Just look at this list:

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12/13 songs were released in the 2020s and the only one that wasn't (Rollin') blew up in the 2020s.

Another interesting stat is that in the entire 2010s only 4 songs were #1 on Melon for more than 5 weeks (Love Scenario, You and I, Gangnam Style, and Some), and in the 2020s they have already been been 15 in less than half the time. I haven't put in the work to track top 10 songs in the 2020s vs. now, but given that GG list I linked I imagine it's similarly lopsided.

The flip side is that it's much harder to get to the top 10 (or #1) then it was in the 2010s, but it's a lot easier to stay there.

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Outside of peak IVE, no other girl group even approaches their numbers, so it's not just a reflection of their era

I repeat this stat at least once a month but that's because it always deserves its flowers--NewJeans is the first idol group EVER to chart 3 songs in the top 3 of every chart in Korea for 3 consecutive months. Do you know how impossibly difficult that is to do? That's why they're the first ever to do it. The closest was 2 consecutive months with 2 songs by Big Bang during MADE.

Also, it's been two years yet every title tracks from every NewJeans album since their debut is STILL charting and charting in the top 50 at that. This is also unprecedented and a complete outlier in the most amazing way, even among their peers.

New Jeans, their debut album, is ALREADY the most streamed girl group album in MelOn HISTORY.

So while you raise points worth discussing, they don't explain or encapsulate why NewJeans are one of one when it comes to their longevity and how much everyone never grows tired of their music seemingly ever.

I should also mention that it's not as if only NewJeans got to release music during the 2020s; all the other girl groups, including previous generation girl groups, released a lot of music during this era too, and NewJeans is by far the youngest of said groups and still puts up these videos game numbers

Quote from blossom9990

They have the best potential in Kpop after Bts and Bp, which is why I always feel bitter seeing their current situation. Despite being in what some might call their 'flop era,' stuck in the middle of a weird and unnecessary conflict, and even being hated by their own parent company, they are still remarkably stable. According to recent Forbes data, they are in the top 4 biggest earners on Yt among celebrities in Korea despite releasing less contents there this year. On Spotify, they’re still leading and currently have the highest streams among girl groups this year, with their Spotify listener count remaining consistent despite the crazy things happening around them.

And they’ve only released 4 new songs this year, each one accompanied by some controversy stirred up by their own main company right before each songs came out, which made fans of groups that being 'mentioned' by Mhj according to Hybe for copying her and especially the company stans start dropping them.

I still wonder what new heights they could have reached if none of this had happened. Hybe could have had another powerhouse group under them, but here we are, not even knowing when Nj next comeback will be.

And they're still collecting massive brand deals in the meantime, from Calvin Klein to Lotte. People downplayed the former, with some mindless comments about the contract being signed before the controversy, to embellish their doomer narratives, but Lotte renewed and expanded their ambassadorship with NewJeans literally this week, so that goes to show how much companies are planning to "drop" them.

The way NewJeans have survived the largest fandom in K-Pop targeting them with hate 24/7, along with constant sabotage from their own parent company, is a testament to their power honestly.

I don't know if any other girl group could have survived this, let alone thrived despite it.

Quote from redcurtain

I mean they're the biggest of their era for sure (which is a terrific accomplishment no doubt), but you're comparing them to GGs of other eras by saying they have the best longevity in history. And my point is it isn't a 1 to 1 comparison or even close to it. The more time passes the more this list is going to be a bunch of post 2020s artists and IU.

That's how it works though. Change is constant and the conditions across multiple eras are never going to be the same. For example, the NBA Michael Jordan played in was far different from the one Steph Curry plays in, but we can contextualize their accomplishments both relative to their eras and in a historical context to make a determination of who the greatest player of all time is (it's Jordan and nobody is close).

Similarly, we can do the same with NewJeans. And unlike with Jordan and Curry, there is overlap with NewJeans and other girl groups. BLACKPINK and Twice released music in the same year NewJeans debuted.

In fact, as I mentioned before, all the previous era girl groups released songs during the post 2020s, and yet only NewJeans has these kind of numbers, and to a lesser extent, IVE.

It's less about era and more about the outstanding and historic popularity of NewJeans, which we can look at Gallup surveys and their daesang sweeps as further evidence of that.

We can't hop in a time machine and make NewJeans release songs in 2016, but even relative to their peers today, no group approaches their longevity.

Let me put it this way

IVE is the closest peer to NewJeans, and it would take an ENTIRE YEAR STRAIGHT of charting in the top 10 to catch NewJeans, even though IVE have more album drops and debuted about 7 months BEFORE NewJeans.

Quote from ISaidISaid

I don’t think it’s that interesting. Songs have been charting longer with time. I think this is user behavior change with less and less people downloads and more ways companies and fans can rig streaming.

For example Universe the winter release charted a million year way more than their bigger hits like Growl or CMB.

So the best you can say is new jeans is the best of their generation you but you can’t really compare the user behavior across generations because it’s changed.

Sure I can. Because even if we just look at other current generation girl groups, nobody approaches NewJeans.

Name one other girl group today that has songs charting in the top 50 from all of their albums since their debut.

I'll wait.

Name one other girl group that charted 3 songs at the top of every chart in Korea for 3 consecutive months.

I'll wait.

Name one other girl group that has a song chart in the top 10 for an entire year.

I'll wait.

Feel free to think what you want, as I don't really care what you find interesting, as that in itself isn't interesting to me, but market conditions work for or against EVERYONE, yet only NewJeans is pulling these kinds of numbers.

For me, it's clear that this is a function of their massive popularity and nothing else. Even their songs with Japanese lyrics chart like normal hits.

In fact, NewJeans is so popular that their covers of Japanese artists made those JAPANESE SONGS chart IN KOREA.

That is insane power.

I don't know why you and others devote your AKP life to downplaying NewJeans. If you stepped foot in Korea for 10 minutes, it would become obvious real fast that the country is obsessed with NewJeans.

They're everywhere.

I already think they're bigger than peak Twice.

Now the question is if they can reach peak SNSD.

They've already surpassed both in terms of dominance relative to their eras, but it's impact and legacy I'm discussing at this point.

If they survive this company dispute in tact, they're going to skyrocket in popularity even further.

Quote from sveznalica

Istg, I saw you making thread like this at least 56 times.

I'll make it 56 more times too.

Why is this thread aggroing EXO-Ls of all fandoms? I even specified girl groups, and EXO was never known for being massive digital powerhouses either.

Quote from Popper-of-Ks

Someone doesn't know what "longevity" means. Let's at least wait until we have confirmation that they aren't soft disbanded or permanently banished to the dungeon before making threads like this. Unless you want them to be spoken of in the same breath as one-hit wonders with "longevity" on the charts.

That someone is you. You're intelligent enough to know that I'm referring to song and chart longevity.

That may be in doubt now, however.

Quote from Popper-of-Ks

So you DO want them spoken of in the same breath as those other here today, gone tomorrow acts whose charting outlived them. Good for you I suppose.

You're such a jealous, insecure Once troll. I almost pity you.