We all know the youth demographics in Korea, Japan and even China are shrinking fast. And there's no realistic solution in sight that doesn't interfere with people's human rights. But Africa will be the only continent where the population of youths will keep getting bigger and bigger. So even though most countries of Africa have much lower GDP than those of the West and Asia, there's an untapped potential for new customers who contribute to kpop's profits through sheer number of fans rather than individual fan wealth like SEA.
However, Africa is completely ignored in the discussion. Kpop has appropriated so much from Black culture, which most originated in Africa. It only makes sense for Africans to also have the opportunity to consume the culture their ancestors invented in their own continent. Korean companies have started using black models for their products, but their products aren't even localized for use in Black majority countries. This is really telling how much others take from Black people but never give back.