My Universe or Butter, which song is a bigger hit globally?

Butter is bigger in Asian countries and it's not weak in Europe or the Americas either. I'd say it's still Butter.

MU will have very good longevity considering Coldplay's on tour and BTS have the Grammys and US concerts coming up.

MU longevity is very impressive. As you said it's doing better in some western countries, MU was played on the radio a lot where I live unlike Butter.

Butter is much bigger in Japan and Korea though. It's even a bigger hit than Dynamite in Japan, IIRC?

MU will need some time to catch with Butter spotify streams because Butter's start was much stronger. We will see which one will be the fastest to reach 1 billion streams....

butter ig, like i definitely seen people talk more abt butter than my universe

I’ve heard non-fans around me mention and sing both but I would say MU slightly edges it over Butter, not just due to its longevity on the Global Top 50 but also the frequency of me hearing it being played or sung in public. However, what I’m saying here could be anecdotal.

In the long run, I think it might be MU because Coldplay songs do well with longevity even if their peak isn't as high.

Asia - Butter

elsewhere (Europe/NA/SA etc) - MU

Quote from paradis

In MU's case though there is more gp than fandom so its shazams are also more impressive in that sense.

Does Asia use shazam a ton?
cause if not than it would make sense since well for example. Butter is bigger in asia (especially in the two biggest asian music markets (japan and Korea)). so in most asian countries it still has the GP but if Asia doesn't shazam as much as western countries it won't benefit from that.

Anyway both are massive hits. MU does better Spotify longevity which is amazing to see honestly and others have said. Butter has a bigger peak but MU is likely to have more longevity. Kings of creating different kinds of hits.

I still hear MU on the alternative radio stations here. A phenomenal song

To be honest, I heard Butter in my local mall and MU on my local AM radio.

Maybe MU by a bit? 🤷‍♀️

I still haven't heard butter once here on the radio in nyc

Idk but I've heard non k-pop people play and know Butter way more than MU.

what i like more

a punch in the face or in the guts

Quote from paradis

Thought of it after seeing this tweet

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MU seems to be a bigger success in certain western countries than Butter and even has better longevity on Spotify, especially after Coldplay started their world tour, but overall I think Butter is bigger.

What do you think?

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Butter is bigger in the East, MU is bigger in the west. Spotify is still predominantly a western app so it makes sense for MU to do better than butter. But butter’s longevity on Asian charts, YouTube and even AM is still better than MU and the fact that butter is older than MU imo is more impressive. Also if I’m not mistaken Butter is still more successful than MU in the US so this is easy.

Butter>>>>MU

Overall butter >.>>> MU

but MU have radio and really good Spotify playlisting.

Depending on what you consider more essential to a definition of hit. If it's bigger hype and bigger peak then it's obviously Butter, cause fans were loud af and fandom sell power worked perfectly well as usual, it's typical fandom driven song with streaming goals and all that stuff. If it's bigger longevity then it's definitely My Universe, especially considering that it's more gp driven and fandom wasn't as focused on it in comparison to Butter, also it wasn't as much and as loudly pushed and promoted by bighit in comparison to Butter. Personally I am on side of MY, cause it's definitely more impressive for me when a less pushed by bighit song does so good or even better in comparison to pushed song released just few months before.