5 of the top 20 songs on Spodify Global are from KPOP artists (Rose, Jimin, Jennie, Lisa, Aespa).
Earlier in the year there was a lot of talk about KPOP being dead internationally, but it seems like things are turning around. With BP and BTS comebacks slated for next year, I think 2025 will be even bigger. Also, Rose has set the bar and in my opinion, is the first Kpop artist to truly crossover into the mainstream West.