WHY DO YOU THINK NMIXX IS NOT WORKING AS TWICE OR ITZY?

loneranger1 · Sep 13th 2022

JYP is great at doing Girls Groups. But we are not listening or reading much on the site about them. If a group is important, we all know it , it is drag or discussed to no end. There is thread after thread of support or hate (main or anons).

Today i was listening to one of their songs and i am not sure if i liked it or it annoyed me. I was kind in the middle, the members look fine, but none of them gave me a tingling vibe - like "i would love to stan her"

IS IT THE MUSIC?

IS IT THE COMPANY NOT GIVING THEM ENOUGH PROMO?

IS IT THE LACK OF SOME TALENT ON THE MEMBERS?

IS IT LUCK AND THE OVERSATURATED MARKET?

DISCUSS

i was thinking on doing it on anons, but then i think we can have a nice conversation without being insulting. Or maybe saying why you like them and the Company is lacking

**bartkun** · Sep 13th 2022

music + hate for the looks that at least two members get on k-forums (Jiwoo, Lily)

ITZ_U · Sep 13th 2022

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LovenRose · Sep 13th 2022

Primarily music. O.O is the most hated debut I've seen.

But also the oversaturated market. Normally only one or two bigger girl groups debut a year, but this year there are tons of popular groups. If Nmixx had debuted last year all attention would've been on them despite their awful debut and they'd be an obvious ROTY candidate. Now there's so many groups to choose from so if one under-delivers it's easy for fans to jump to a new one.

Lulu_Key · Sep 13th 2022

o.o was not the right title track

Girls are super talented I wish them success

merekede · Sep 13th 2022

they can be bigger than itzy with the right song, just wait

VaniLuci · Sep 13th 2022

The concept

I don't follow them, so I don't know if they are ever invited to variety shows. Has JYP tried to promote them in variety shows?

VaniLuci · Sep 13th 2022

Quote from Lulu_Key

o.o was not the right title track

Girls are super talented I wish them success

Do you think Tank wil be the right/ better title track ?

selfmate · Sep 13th 2022

depends on what song you were listening to...

o.o was a very divisive song and the only other original song of theirs is tank which is much better received (at least on AKP)

the girls seem nice and the members (especially lily) have a decent voice

remember they are just rookies that debuted almost 6 months ago so give it time...

and if the group doesn't interesting you no biggie - there's nothing wrong with not liking a group

loneranger1 · Sep 13th 2022

Quote from selfmate

depends on what song you were listening to...

o.o was a very divisive song and the only other original song of theirs is tank which is much better received (at least on AKP)

the girls seem nice and the members (especially lily) have a decent voice

remember they are just rookies that debuted almost 6 months ago so give it time...

and if the group doesn't interesting you no biggie - there's nothing wrong with not liking a group

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i think it was Tank. Their voices sounded good, very good in fact

selfmate · Sep 13th 2022

Quote from loneranger1

i think it was Tank. Their voices sounded good, very good in fact

well then tank was much much better than o.o (at least for me) so I'm glad you liked it...

yeap they have some great vocals...

give it time my friend (or give o.o a listen and find out why a lot of people didn't like it much lol)

Pinky_Peachy · Sep 13th 2022

It's the music + the trolls

loneranger1 · Sep 13th 2022

Quote from selfmate

depends on what song you were listening to...

o.o was a very divisive song and the only other original song of theirs is tank which is much better received (at least on AKP)

the girls seem nice and the members (especially lily) have a decent voice

remember they are just rookies that debuted almost 6 months ago so give it time...

and if the group doesn't interesting you no biggie - there's nothing wrong with not liking a group

Display More

Yes i know, but it isa JYP group.

selfmate · Sep 13th 2022

Quote from loneranger1

Yes i know, but it isa JYP group.

and thus if my memory serves correctly they sold a lot of albums correct? like 300K+

and given that they were a JYP group at least o.o was listened and given a chance whereas for many other groups they wouldn't even have bothered to give it a listen in the first place

I will admit though I wasn't around for any other JYP GG debut lol (only got into kpop when YT recommended me D4 right before KTL dropped) so again going off what I've heard that LOA from Twice was also not as well received initially

bo-thebear · Sep 13th 2022

Quote from bartkun

music + hate for the looks that at least two members get on k-forums (Jiwoo, Lily)

i always thought Jiwoo was praised for her visual though

bo-thebear · Sep 13th 2022

Well the music clearly contributes, especially after your seniors' were higly praised

The promo is lacking but not that much

And talentless members don't really influence anything so even if they were, that prob wouldn't be the reason

**bartkun** · Sep 13th 2022

Quote from bo-thebear

i always thought Jiwoo was praised for her visual though

that's just part of the story

sadly Knetz are body shaming her

Kouss · Sep 13th 2022

I’m so fishy fishy fishy.

Honestly it was just timing and song choice. JYP might have lost his GG magic, which is nice, because nothing last forever.

dizzcity · Sep 13th 2022

1. New division (SQU4D) set up specifically to manage NMIXX. So, probably less experienced and younger staff on hand in that new division, than in the other divisions. On the one hand, it's good news for the company backline staff, because it means the company is permitting them to try out new things, and there's a promotional pathway for the ambitious young guns. Which addresses a long-term complaint that staff had initially in the mid-2010s that upper management was stifling the ideas of the younger staff. Now they get to try out their new ideas for how to manage artists, and the upper management has given them the cream of the crop of trainees to debut with. So the first ideas at going off the standard path didn't turn out too well, but the company seems to be still supportive of their new division. Fumbling around a bit and making mistakes is expected of a rookie new division management. They'll get more experienced with time.

(Maybe learn not to put advertising messages into the debut song of your artist, no matter how much Coke Zero pays you. Artistic integrity is more important than commercial tie-ups. NiziU's string of advertisement-tied title track hits is a miraculous exception, rather than a general principle to follow.)

2.

Quote from VaniLuci

I don't follow them, so I don't know if they are ever invited to variety shows. Has JYP tried to promote them in variety shows?

Promotion and variety shows:

Weekly Idol ep 550
Idol Human Theatre
Arcade Pang (Be quiet ASMR challenge)
Idol Snack Spree
Spotify Radar Korea
SomeSomeSome Thumbnail Battle
It's Live - Kill this Love (Blackpink) cover, O.O live
Interview with Pengu
Haewon (leader) guesting on Pixid with Nayeon
MBC Radio
NMIXX Quest, first reality show series - Ep 0, ep 1, ep 2, ep 3, ep 4
U.S. LA-based Kpop influencers: JREKML, Ellen & Brian, STEEZY studio
Spanish promotions: hello82 - Speaking Spanish, Reacting to Latin artists, Question Parade with fans
KBS World Spanish - NMIXX+Christian+Español=❤
Idol Sports Athetics Competition (ISAC) 2022 together with other JYP groups
Their own social media channels - too many to count (they average like 10 videos a month). Combination of covers, vlogs, variety episodes, and tiktok meme dances. Some fun videos include: JYP Cover Live, the Great Mint Chocolate Debate, Mafia Game. Also, their freestyle dance battle.

desdesdes · Sep 13th 2022

Quote from loneranger1

IS IT THE MUSIC?

this.

for real, they literally had Lily and Haewon, hope jyp would utilize their vocal more

WHY DO YOU THINK NMIXX IS NOT WORKING AS TWICE OR ITZY?

loneranger1 Sep 13th 2022

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