What is a long-run hit? Simple: it's the song that gains the most success (unique listeners, downloads, streams) over the years after its initial release.
Let's look at this idea over the years with MAMA and MMA SOTY winners.
2013: Cho Yongpil - Bounce (MAMA), EXO - Growl (MMA)
Long run: IU - Friday
2014: Taeyang - Eyes, Nose, Lips (MMA, MAMA)
Long run: Park Hyoshin - Wildflower
2015: BIGBANG - BANG BANG BANG (MAMA, MMA)
Long run: Lim Changjung - Love Again
2016: TWICE - Cheer Up (MMA, MAMA)
Long run: MC the Max - No Matter Where, Bolbbalgan4 - Galaxy
2017: BTS - Spring Day (MMA), TWICE - Signal (MAMA)
Long run: IU - Through the Night, Spring Day
2018: iKON - Love Scenario (MMA), TWICE - What is Love? (MAMA)
Long run: Paul Kim - Every Day Every Moment
2019: BTS - Boy with Luv (MAMA, MMA)
Long run: Boy with Luv
2020: BTS - Dynamite (MMA, MAMA)
Long run: Dynamite
2021 is far too early to judge, but Butter has stiff competition. Even if it doesn't continue the legacy, it's still a smash hit.
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