If the Brand Ranking is proven to be mostly incorrect/inaccurate/fanciful, will it also apply for Jennie

    1. Hera black foundation (2017-present)
    2. Face of Cass Beer (2018)
    3. Lotte Air Baked Snacks (2020)
    4. KT Galaxy Note20 Mystic Red (2020)
    5. Calvin Klien global ambassador
    6. Chanel global ambassador(2021, 2022)
    7. Dashing Diva (2021)
    8. Ace beds (2021)
    9. Vita 500 (2021)
    10. Chum Churum soju (2021)
    11. KT Galaxy S20+ “Jennie RED” (2020)
    12. Chanel House Ambassador(2016?)
    13. Jentle Home
    14. Face of Amore Pacific's Hera (2019,2020,2021)
    15. The face of Chanel Coco Neige (2021/22)

    I tried to do a compilation of cfs and other it girls like seulgi, irene or nayeon had one or two cfs which they held for a year but in Jennie's list.


    Though she started late(kinda like nayeon) she's already caught up and in a year with zero solo's or comebacks she got 5 cfs.....plus extensions of contracts with previous brands....besides her hwasa and chungha have half a dozen cfs every year not one or two. You can debate other it girls this gen by comparing brand ranking or cfs...


    But Jennie, chungha(if you can consider her an idol) and hwasa's status is a class above.

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    Maybe once nayeon has proper solo promo one more will be added to this trio in terms of cfs and brands but until then I doubt anybody can touch this trio at the rate they are going.

    Desbundar

  • People still care about brand ranking?

    It's just some random data that one person I putting together every month, there's zero information about calculations, where the data comes from etc. Sometimes even some ultra nugu group members are beating top groups on this.

    YOUR DAILY DOSE OF TWICE

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  • What the... Irene has had 15-20 CFs which puts her squarely in the Top 3 (if not the #1) with the most CF's of all 3rd gen idols. Everyone claiming otherwise is either lying or purposely falsifying/misrepresenting things due to an (hater/anti?) agenda :siptear::eyebrowsr:



    As for the OP question, any K-pop fan with at least some working, active brain cells and with an IQ above 50 should already know this by now, since it's been told many, many times: brand ranking checks references and that kinda things of a select number of platforms, which means that also when someone's in the news for negative news like a scandal, their brand ranking will be high (like happened with Seungri).


    Gallup's the only one that uses surefire methods that are validated and used by scientific and market research companies and analysis institutions, to measure popularity.


    Doesn't mean there aren't other indicators: number of instagram followers, google trends, number of CF's, etc can give a measure of someone's popularity, and the same for brand ranking - as long as you see those indicators in the proper context, which means realising what they measure and/or which groups of people contribute to the data.

    'No more shall man have wings to bear him to paradise. Henceforth, he shall walk.'


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    Interesting

  • BR is rigged. And she isn't popular because of that shit list.

    "Don’t judge a book by its cover. Everybody has a reason and everybody has a story. I hope people don’t judge a person based on what they see." Kim Taehyung


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