Untouchable becomes the itzy's worst performing song of all time. Tbh this whole comeback is looking like a massive flop.

Quote from BEG4DAWIN

2.4 Million in one day, shit even some top nugus can do that.

Maybe Itzy is entering their Twice era.

External Content twitter.com

Content embedded from external sources will not be displayed without your consent.

Display all external content

Through the activation of external content, you agree that personal data may be transferred to third party platforms. We have provided more information on this in our privacy policy.

Not with those album sales

Quote from thebadguy

Lol how did itzy tarnished jyp ggs reputation in sk singlehandedly? Nmixx and twice ain't doing any good either, its a triplehanded job.

Lmao. It's not something I created myself. I clearly remember Knetz talking about how Itzy broke the tradition of JYPE GGs winning daesang in their 1st year. Like JYPE was best known for its hit GGs and then Itzy came...

I am giving Nmixx one more year.

Quote from onwards

Not with those album sales

true.

Quote from thebadguy

External Content twitter.com

Content embedded from external sources will not be displayed without your consent.

Display all external content

Through the activation of external content, you agree that personal data may be transferred to third party platforms. We have provided more information on this in our privacy policy.

Just for comparison charting of some of their previous comebacks:

Sneakers-

External Content twitter.com

Content embedded from external sources will not be displayed without your consent.

Display all external content

Through the activation of external content, you agree that personal data may be transferred to third party platforms. We have provided more information on this in our privacy policy.

Cheshire-

External Content twitter.com

Content embedded from external sources will not be displayed without your consent.

Display all external content

Through the activation of external content, you agree that personal data may be transferred to third party platforms. We have provided more information on this in our privacy policy.

Cake-

External Content twitter.com

Content embedded from external sources will not be displayed without your consent.

Display all external content

Through the activation of external content, you agree that personal data may be transferred to third party platforms. We have provided more information on this in our privacy policy.

Their sales numbers are gone too, just reduced to 1/3 rd of what they where before, majority of day 2 is already over

External Content twitter.com

Content embedded from external sources will not be displayed without your consent.

Display all external content

Through the activation of external content, you agree that personal data may be transferred to third party platforms. We have provided more information on this in our privacy policy.

This was previous comeback's sales numbers

External Content twitter.com

Content embedded from external sources will not be displayed without your consent.

Display all external content

Through the activation of external content, you agree that personal data may be transferred to third party platforms. We have provided more information on this in our privacy policy.

Views are bad bad too

Screenshot_2024-01-09-15-51-22-06.jpg

External Content twitter.com

Content embedded from external sources will not be displayed without your consent.

Display all external content

Through the activation of external content, you agree that personal data may be transferred to third party platforms. We have provided more information on this in our privacy policy.

Display More

The views are only bad because they are 7 MVs to stream and Div2 keeps releasing contents/videos. They are doing well especially on itunes/spotify and other charts.

it's so over for them

Quote from ellenote

I feel bad for itzy because they just fell off and no matter what JYP does nothing seems to be working for them.

at this point, it is JYP brand, not ITZY because, for all of their group's songs, GP is not giving them a chance.

They need to re-image themself

I feel like ITZY needs a new creative direction. JYPe needs to hire new creative minds asap.

They must be sad, it's not just digital, even physical albums aren't doing well.

Viral is the only way for them to bounce back good luck itzy

it feels so sad. like they put so much into this comeback and i’m still like meh. that’s it?

is there even a way to regain momentum? have any other groups done it?

A switch up in sound is needed

Maybe they should go the chill route. Look at LSF. They got their biggest hit to date after Unforgiven came and went

Ppl doing a lot. Cake was a decent sized hit for them and they were on a good momentum honestly, and then Lia took a break, and it seems like it took a lot of the recent good air they had around them. Imo they should've waited. I think they need Lia's vocals for that added umph and range to their songs. I'm confident that if/when Lia comes back, they'll do what they need to do on that comeback song.

Quote from buffyfan

I think they need Lia's vocals for that added umph and range to their songs.

lia vocal to me is never about umph and range. Her vocal is the most pleasing to ear alongside Chaeryoung. The sweet kind of voice. It gives a good break between the screeching/less pleasant (sorry) voices of other members