They are not even trying to be subtle with their intentions

And on Jin's solo debut. They think they're slick.

Lol. Imagine an entire award show being created to find the next “you”. All kinds of disrespect when the act is still active and well.

Quote from BRIYANI

Lol. Imagine an entire award show being created to find the next “you”. All kinds of disrespect when the act is still active and well.

And it also drags the other artists who are only important if they are the next BTS.

"part of our mission to find the next BTS"

Quote from ppiper

"part of our mission to find the next BTS"

“Part of our mission is to find the next big group who we can use and profit off til we bleed them dry and repeat the cycle once again “

so my question is, how are they going to find the next bts based on billboard metrics? Are they going to exclude bts from the nominations?

Quote from ppiper

"part of our mission to find the next BTS"

Yeah, good luck with that. Let's see how that's gonna work now that they can't use BTS for views and clicks anymore.

There is no next BTS. You immediately lose if you want to find "the next BTS". New groups need their own identity.

Looks like a certain JYP group is getting more industry support. Is Billbord forcing the industry to crown them?

I really don't get why companies always choose to go for these type of headlines even though they know the rage that will follow....

How fucking pathetic and desperate must Billboard be

lmaooo good luck but i predict the next time a kpop group will get that number 1 on hot 100 again will be BTS in 2025

what kind of pure nonsense is this

ok and what exactly are they going to award?

If they really go like for example "Highest kpop debut in the top200" or "highest kpop album on billboard in america" than thats weird

This is so embarrassing. So I guess Billboard is making it clear that no kpop act will ever show up on the BMA now, since they can direct those acts to the “ K billbord” awards show. This doesn’t even make sense because isn’t the billboard supposed to reflect the world? What’s the point of not making any impact on the world but just South Korea. Only Kboos and SK will care about this. SK really has a near sighted focus. They sabotage their only artists that has a chance at being a legitimate world class act but revere their local acts. SK is just as bad as the US, just in different ways.