I wouldn't say it's the other way around either. XG debuted (March 18th 2022) before NJ (August 1st 2022) and definitely before Baemon that didn't even debut. Saying so is pure gaslighting. XGALX did not media play with YGE in the beginning but a bunch of crazy delulu fans did, because they saw the dance practices from inside the dance halls at YGX Academy in Korea, which were rented by XGALX from YGX for training and filming some of their stuff. So, crazy fans spread the word that XG is an joint venture project between YG and Avex.
Next point is, NJ is not doing the Y2K trend but rather mcbling one (https://aesthetics.fandom.com/wiki/McBling). XG is sporting the well known y2k Harajuku (specifically Gyaru) fashion.
Next, Simon did not shade Min Hee-jin, and the reference depicting NJ as a "bunch of kids" is as accurate as possible (I'm also an NJ stan and while they are amazing and wonderful kids they are kids nonetheless compared with XG - stricly age related).
XG is using the Weverse app just as NJ so yes the app is IDENTICAL lol !
And lastly, about Max Matsuura, yes he is one of the biggest idiots alive. He is shady against anyone and everyone. He is known as a predator in every sense of the word, with women avoiding him as much as possible because of his rude and misogynistic views (res 1 - res 2) and Avex employees being treated as slaves by him. Not even people in Japan support Max Matsuura. After many controversies inside Avex and many other (including the scandal with JYJ kpop group regarding the plagiarism that an Avex artist made after a JYJ song) Max Matsuura resigned on May 15th 2020. The interview that he did in July 2022, with shades of anti-korean sentiments (or so perceived) was made not from an official position but rather on his own name and based on his beliefs (i honestly believe he was drunk as he is known to be a heavy drinker) . However, he has no say in XGALX artistic direction and the only single real effect it had was to inflame korean netizens against XG.
Anyway, the amount of effort and work Simon (Jakops) put in XG is immense. As a former kpop idol in DMTN, he knows the industry inside out and has a lot of connections and know-how. And i feel so bad for him to see his work sabotaged by Max Matsuura!
I mean this argument doesn’t really hold up because both groups have their OWN apps besides weverse but it was new jeans that created theirs based off the “y2k concept” before xg did who “coincidentally” looks like new jean’s phoning app after their THIRD single and comeback. Just because xg debuted earlier doesn’t mean that they can’t do a 180 and change concepts, sounds, and etc to adapt to the market they are only active in which they ARE doing by the way. What type of logic is this? New jeans is the only group at the forefront of partaking in a concept adjacent to y2k combined with a 2000’s nostalgic r&b sound and soured to popularity domestically and internationally with it. Why wouldn’t xgalx not capitalize off the opportunity to attract those interested in new jeans? Clearly, that was the goal here. The clips that were seen in baby monster’s teasers were filmed 2 years ago but some fans of xg living in a fantasy world believe that yge is highly interested in what xgalx is doing with xg when the company and group have little to no relevancy in Korea. Why lie? 🤨
Max has no say per say in xg’s activities, but his thoughts sure do look like they’re reflecting on how xgalx is choosing to operate xg. Knetz recently are aware of a clip of him once again speaking poorly of the korean entertainment industry dragging bts/army, blackpink, goo hara, and etc into the mix while he was sober speaking with another Japanese man who was either in avex or involved in the Japanese entertainment industry. Now how do you explain that? Simon liking that tweet was also unprofessional and distasteful regardless of the issues surrounding nj and min hee jin. What ceo sits there and does that in their free time ESPECIALLY with a group that Koreans are obsessed over and who in their right mind defends that type of behavior unless they’re heavily biased towards xg? Bfrfr please