Kinda tired of Kpop companies thinking any western promo is good promo
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It was definitely a weird collab for sure.
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You do realize that Le sserafim has been promoting themselves, right? You know, the girl K-pop group compromised of 5 members that have two mini-albums and a studio album to their credit. They are popular internationally and as any smart company like Hybe would do, they are leveraging new opportunities to further their international growth. The U.S. market is the 2nd largest for K-pop (behind Japan) outside of SK. Iโd say this was a smart business decision.
I would anticipate that after their next comeback/album that they will tour the U.S.
If you think that their recent U.S. promotion is about the game you are stuck in the weeds and need to look at things from a birdโs eye perspective.
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Perfect Night doing numbers so it was a hit collab in the end.
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After six years of operating the most expensive esports league ever, Activision Blizzard is preparing to shut down the Overwatch League for good
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Overwatch up over 30 positions from #64 on Steam Top Sellers list:
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what even would b good western promo? we donโt have stuff like music banks and late night shows are on the decline.
oh i know, get le sserafim on hot ones ๐ฅ
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The song is ๐ฅ tho
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its so bad its good <korean korean korean> narcissistic my god i love it.
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Gamers will see pretty girls and join kpop fandom
They are doing it right
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HYBE knows what theyโre doing. They are promoting LSFM very well with perfect night. The song is good and doing well.
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It's still better than QR codes
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