Hybe groups’ song quality has dropped a lot, and I genuinely don’t get why.

From the production quality to the excessive use of autotune, there’s a clear lack of creativity. Not to mention the concepts they use for some of their boy groups recycled from things we’ve already seen from Bts. That’s my biggest problem with Hybe, they love repeating the same formula instead of being innovative. Does it work? Obviously, yes. But for how long is the real question. And it's boring too.

Lsf is the biggest mystery to me. They went from Antifragile, Blue Flame, Impurities, Perfect Night, and all 10/10 bsides to… whatever they’re putting out now. The drop is really noticeable. Illit released the best song among Hybe groups in 2025 by far, but the bar is hell.

Hybe is way too big and way too rich to be stuck in this kind of creative slump.

Quote from jeyikal307

They've been using horrible, tasteless autotune since before they existed as HYBE tbf.

If anything has changed, it is that the suits are in charge and making decisions based on market research rather than having a vision-forward direction. And it's working!

I think it works because they rely on very aggressive, in your face marketing, especially on Tiktok, and basically force virality. On top of that, Armys are still huge and often end up token-stanning their other groups. But as Hybe debut more and more groups, this strategy won’t be as effective, since they can’t give the same “special treatment” to everyone. Inevitably, some groups will end up as the stepchildren. Sales-wise, it’s already affecting their girl groups, and it will be interesting to see the dynamics of their boy groups after Bts return and now Cortis rises to the top of the company’s stan list.

Quote from Anpanromane

My issue as someone with two ults from there (I'm fcked 😭) is the song length and therefore disappearance of bridge.

The trend chase isn't that much of an issue to me if it's done well, they're not the only one doing that, just the most obvious. And if we're talking about lsf, their brand links to fashion at least from debut on so the trend chasing is kinda on point to me?

For the autotune i'll say it depends on the type of song, i hate it more when it's used on stripped down songs or vocals heavy song. But I agree it's a part of the production i don't like. That and Bighit producers (watching you pdogg and slow rabbit) obsession with high af choruses that still has high intensity choreo all that without seeming to properly train their idols to have healthy techniques

Lol thid turned into a little rant.

I've still enjoyed most of my faves release but it is frustrating.

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Yes, how could I forget the unnecessary high notes? They sadly ruined Jin’s and especially Jimin’s voices for me to the point that I can’t stand them in Bts songs anymore not even their solo songs. Luckily, I don’t think it has affected the other Hybe idols to that extent yet but in the long run? I’m not sure.

And I agree about the trend part, because Lsfm has been doing exactly that since debut. I enjoy the variety in their sound, but the quality obviously dropped after Perfect Night

Quote from CaraFIMIE

I'm not obsessed with song quality as much as the lot of y'all are. If the music is good, then it's good.

And my faves from HYBE (LSF and SVT) have released good music this year and that's all Icare about. Yeah, autotune's a bitch but most of yall can't even recognize the use of autotune unless its in-your-face, CORTIS style.

The only other glaring issue is, like someone already mentioned, song length and the lack of a bridge.

Well, I think it’s obvious. I’m talking about the drop in quality because I don’t think the songs they release recently are good. What’s the point of people talking about all this if they actually enjoy the songs?

Quote from CaraFIMIE

Idk, its your thread?

To me, there's no quality drop because I don't look for quality in title tracks. I would've believed you about LSF maybe in 2025 but Ash exists so yeah, I disagree with you in part.

This is funny… it’s almost like talking to a wall, exactly what I expected from a spaghetti enjoyer

Quote from DaisyTheGenuine

Brain rot is trendy rn

The example above says it all. When you have to point out an answer to a question that’s already been answered, and repeat yourself for something so obvious… it’s really that bad. Brainrot indeed