Out of everything HYBE has been doing Weverse has the most potential, I could even see it become a major platform that's worth several times its current value. but I'm not sure if it will get there looking at how it's been managed up until this point.
We all know the main reason this platform even became relevant was because of BTS, they're also driving most of the growth in its userbase. It has been less so lately with all of the other artists HYBE has added to the platform, especially BP which I would expect will bring in a ton of users.
But at the end of the day, whether it's BTS, BP, TXT, SVT or even Ariana/Justin in the future none of them just sat down and chose to join Weverse because it's the new hot social media platform, they did it because it was either to their direct financial benefit or because their label has some sort of relationship with HYBE. Which is all well in good if you use that to jumpstart the platform but it's not the best thing if that's the primary way in which your platform is bringing new artists in.
They have to make the platform appealing enough for all artists to want to join. Right now it just seems like HYBE picks who joins their platform based on who they have a deal with, they're acting as if they have all the time in the world to slowly roll this out as if Weverse has not been out for over 2 years.
They also need to add a substantial amount of features because right now there is barely any reason for people to spend a lot of time on it, when the main goal of a social media platform is to keep the users on for as long as possible. I've also seen people complain about how difficult it is to use for new users.
Like I said, Weverse could become a massive social media platform where every artist(beyond kpop) has an account and a community on, but if it keeps being mishandled it could sink any day. What are your thoughts ?