SM always underestimates Red Velvet. Why?

Never stocking their albums enough, didn’t push them in America when their songs gain traction there (Bad Boy, Psycho,…), give them very little content each year,…yet Red Velvet is still peaking 8 years into their career. Compared to Aespa, NCT or even Exo, SM has never invested or believed in them that much, why?

Best SM Group after EXO.

Sm created aespa to compete with blackpink they are putting all eggs on one basket with them red velvet wasn't

I think they're gambling on aespa despite RV being such a powerhouse group. Not shaming aespa though, just that SM kinda has a missed opportunity thing going on here.

I think because RV was their experimental group so maybe they didn’t have much faith in them scoring consistent hits

red velvet could have actually won against blackpink with aespa level promotion

When their competition is bp and twice it's very difficult to be a leading group and that's what SM wanted, so they waited until 4th gen to invest on a new top gg

Let's be real they never could compete with twice or bp, and even gfriend and mamamoo were doing similar number at some point. They never were top physical sellers. Back in 2017-19 their albums had big amounts of returns on gaon chart so idk where this understocking excuse started from. every single group, yes even nct and aespa, have out of stock problems but it never stops them from selling huge amounts. Their concerts and tours have also low attendance in comparison to other big 3 ggs. They just never had the fandom backup SM wanted and now that aespa have it ofc they will invest more on them.

Quote from Marinated Watercress Bear (871)

Sm created aespa to compete with blackpink they are putting all eggs on one basket with them red velvet wasn't

Too bad it's very clear aespa aren't gonna touch 1/3 of bp's relevance. Rv had more potential

SM understocking or not restocking their groups' albums isn't an Red Velvet specific problem, it's an SM issue: check discussion histories and ask fans of other SM groups, and you'll see a lot of complaints about how SM structurally understocks albums of their groups and is slow, slower than other big companies, with restocks.

As for the rest, SM tends to not play safe but take risks: sometimes they pay off, sometimes they don't.

Having your group jump between vary different styles and genres with each comeback (Red Velvet) or consist of multiple, rotational units (NCT) are some of those examples.

The fact that both NCT and RV enjoyed good success is in spite of, not thanks to those risky experiments SM loves to do with their groups.

A K-pop company not taking the best decisions (according to kpop fans) in regards to their groups is not an SM exclusive problem, you'll see fans of practically all Big 4 groups complain about that.

SM understocks everyone’s albums.

RV are very talented and they have been very successful, but I don’t think it’s realistic to think they would have won the battle with Twice and BP just because of a bigger promo push.

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red velvet could have actually won against blackpink with aespa level promotion

Red velvet actually stand no chance to win over Blackpink, internationally. In korea, they kinda did slightly better than Bp during Red Flavor vs AIIYL

Red velvet as a group is strong, but individually they dont have a strong fanbase except Seulgi and Irene. The group wouldnt be as sucessful as BP so as long some of the members are not popular.

People dont seem to realise, each of BP member are popular enough to sustain a normal group, and together they create wonder and break record. This is also the reasom aespa couldnt reach the top cause giselle and ningning are far behind in term of popularity against winrina

Quote from Grilled Salted Rabbit (583)

Red velvet actually stand no chance to win over Blackpink, internationally. In korea, they kinda did slightly better than Bp during Red Flavor vs AIIYL

Red velvet as a group is strong, but individually they dont have a strong fanbase except Seulgi and Irene. The group wouldnt be as sucessful as BP so as long some of the members are not popular.

People dont seem to realise, each of BP member are popular enough to sustain a normal group, and together they create wonder and break record. This is also the reasom aespa couldnt reach the top cause giselle and ningning are far behind in term of popularity against winrina

as far as popularity goes aespa has to go against Ive woyoung, Yujin and Le Sserafim Sakura, chaewon and Kazuha.

Agree with everything plus funny thing is with the way they are pushing aespa they could have struck gold in US if they capitalized even a little bit with bad boy's success but RV still has two eligible RIAA songs and peekaboo next in line

reveluvs are so delusional bad boy and psycho being their only 2 songs yall bring up when literally all their other songs are mediocre blaming stocking issues when aespa savage albums were also understocked also look at their Japanese number's aespa have sold 40k with savage and 50k and counting with girls and red velvet total sales is what 60k in Japan? aespa has the fandom power in China Korea ( girls sold 500k in Korea) and Japan and also America (girls sold 50k here as well)

Until red velvet has actually relevant numbers and sales then talk for them to be so big in America they have yet to make any impressive sales and their spotify numbers are barely better than aespa's.

8 years in their career and out of that whole "immaculate" discography yall can only name 2 songs? Also sm stock prices went up 4% after aespa billboard charting.

I knew rluvs were dumbasses when yall were laughing at scientists flopping (once never denied it flopped) saying red velvet were above twice.. like rv didn't have a string of flops from power up rbb zzb and uu

Quote from Breaded Rhubarb Turkey (815)

reveluvs are so delusional bad boy and psycho being their only 2 songs yall bring up when literally all their other songs are mediocre blaming stocking issues when aespa savage albums were also understocked also look at their Japanese number's aespa have sold 40k with savage and 50k and counting with girls and red velvet total sales is what 60k in Japan? aespa has the fandom power in China Korea ( girls sold 500k in Korea) and Japan and also America (girls sold 50k here as well)

Until red velvet has actually relevant numbers and sales then talk for them to be so big in America they have yet to make any impressive sales and their spotify numbers are barely better than aespa's.

8 years in their career and out of that whole "immaculate" discography yall can only name 2 songs? Also sm stock prices went up 4% after aespa billboard charting.

I knew rluvs were dumbasses when yall were laughing at scientists flopping (once never denied it flopped) saying red velvet were above twice.. like rv didn't have a string of flops from power up rbb zzb and uu

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You don't know if OP is a Revluv or not, anyone can pretend to be anyone and any fandom in anon, which happens all the time for trolling, baiting, just for fun or the same way how people in main create all kinda threads about other groups than their biases.

I think you misunderstood the OP, Bad Boy and Psycho were simply mentioned as the most US friendly songs. RV haven't been doing that badly as a whole, they're #3 gg in overall streams, ml peak and followers in Spotify and while they have their songs that charted weak, their past few songs did good on k-charts.

BP level? No, of course not, but still good.

Not sure why twice or scientist are mentioned if you're not a once, but it's a bad example since there's a whole flock of ggs that charted better, certainly not RV alone.

I'm pretty mad at this thread

Being a pinkblood sm stan is hard

Red velvet main issue has always been their unpredictable image. They keep flip flopping 2 different styles that in turn means it's a coin toss to how well a song will do. They could have a huge Red style hit but then immediately do a 180 and get a mixed response for a velvet track. Same in the opposite direction.

BP and Twice pre 2020 have their signature sounds that rocks the charts and people keep coming back to. We saw with Twice how switching up their sound basically killed their momentum in the charts leading to ok charting to full on flops.

That inconsistency meant they couldn't stabilize on the charts. I mean red flavour, Bad boy, psycho etc have been some of the biggest songs of the years and group has gotten a lot of love from public and critics, there's no reason why they couldn't have strung together back to back hits like Twice and BP did if they kept 1 sound.

Then when Irene scandal + Wendy accident hit it became clear the group didn't have the huge fan base or X factor to keep everyone attention till they returned. Their recent tracks did just ok and their sales increased but then again so did everyone else's so it's not like just RV for mega popular, kpop as a whole got popular.

Now Aespa is the main gg and it looks like there's not much point to treating RV the same as once before when they were the only gg in SM.

As for restocking that's an SM wide problem. NCT and Exo had stock problems too.

Quote from Grilled Salted Rabbit (298)

Red velvet main issue has always been their unpredictable image. They keep flip flopping 2 different styles that in turn means it's a coin toss to how well a song will do. They could have a huge Red style hit but then immediately do a 180 and get a mixed response for a velvet track. Same in the opposite direction.

BP and Twice pre 2020 have their signature sounds that rocks the charts and people keep coming back to. We saw with Twice how switching up their sound basically killed their momentum in the charts leading to ok charting to full on flops.

That inconsistency meant they couldn't stabilize on the charts. I mean red flavour, Bad boy, psycho etc have been some of the biggest songs of the years and group has gotten a lot of love from public and critics, there's no reason why they couldn't have strung together back to back hits like Twice and BP did if they kept 1 sound.

Then when Irene scandal + Wendy accident hit it became clear the group didn't have the huge fan base or X factor to keep everyone attention till they returned. Their recent tracks did just ok and their sales increased but then again so did everyone else's so it's not like just RV for mega popular, kpop as a whole got popular.

Now Aespa is the main gg and it looks like there's not much point to treating RV the same as once before when they were the only gg in SM.

As for restocking that's an SM wide problem. NCT and Exo had stock problems too.

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I mean bp has hits of completely different styles. Pwf hylt lsg aiiyl are all different

Twice is the only one who needed one style to stay relevant

Quote from Breaded Rhubarb Turkey (815)

reveluvs are so delusional bad boy and psycho being their only 2 songs yall bring up when literally all their other songs are mediocre blaming stocking issues when aespa savage albums were also understocked also look at their Japanese number's aespa have sold 40k with savage and 50k and counting with girls and red velvet total sales is what 60k in Japan? aespa has the fandom power in China Korea ( girls sold 500k in Korea) and Japan and also America (girls sold 50k here as well)

Until red velvet has actually relevant numbers and sales then talk for them to be so big in America they have yet to make any impressive sales and their spotify numbers are barely better than aespa's.

8 years in their career and out of that whole "immaculate" discography yall can only name 2 songs? Also sm stock prices went up 4% after aespa billboard charting.

I knew rluvs were dumbasses when yall were laughing at scientists flopping (once never denied it flopped) saying red velvet were above twice.. like rv didn't have a string of flops from power up rbb zzb and uu

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lmao how many of your veins popped up when writing this omg...the op might not even be a reveluv could very well be a regular baity anon thread for sm groups to attract users like you

First off, don't dare undermine their selling power when they sold like 230k+ of back catalog during the month of restock cus its true sm just doesnt care to restock frequently...and you do know how hard is it to chart billboard 200 without us label and distribution so why bring that up? remember skz shooting straight to #1 after having label backing, who knows rv could have impressed as well......but sm rn clearly prioritizes aespa and nct and side eyes red velvet so whats wrong with reveluvs voicing their disappointment?

Also aespa is doing really good but what has that got to do with calling out bad boy timeline as there was legit chance for sm to capitalize which they didn't...there was huge possibility for them to gain new fans just like aespa rightfully did with coachella promo instead they botched up

RV have a national summer anthem in red flavor, 2 riaa gold eligible songs without any label backing, bagged 87k+ attendances back in their redmare tour way back in feb 2019, a hit spring song with fmr after wendy's incident, renegate and 18 months of group hiatus when everyone were doing disbandment countdown...yes they do have songs that flopped but dont even argue about their relevance you dipshit

Quote from Broasted Confit of Mammoth (100)

I mean bp has hits of completely different styles. Pwf hylt lsg aiiyl are all different

Twice is the only one who needed one style to stay relevant

BP isn't that different tbh. Hylt pwf aiiyl are kinda similar in tone and musical style. A bit of fierce style and electronic sound. Most BP songs share lots of similarities if not sound like clones. Lsg is different one because it's a pure pop that could fit almost other group.