Do you think the scandal benefited (G)I-DLE??

gugudadadan · Mar 21st 2022

Obviously not from a personal perspective. I'm sure all the girls are hurting and went through hell this past year, but from a business perspective, do you this the year-long hiatus & the scandal actually benefited them?

They not only made a comeback, but they came back knocking down the door, guns blazing, taking no prisoners, Melon Top 10, RAK, highest sales, highest charting, everything. I'm wondering could this be attributable to the scandal?

Like maybe they were absent for so long that the GP got left wanting more and anticipating just built up (a la Blackpink) - I don't think this is the case since Neverland were never that big or rabid of a fandom that could still maintain the hype after months of silence. Even now we're pretty lazy and no one is streaming the video, it feels like it's all the GP.

Or maybe they benefited because the GP knows what they've gone through and felt sorry for them that they decided to check it out and turned into a fan?

What do you think?

Alex_Murphy · Mar 21st 2022

As I already said in a previous thread, it's hard to say.

If IDLE's current success is a byproduct of the hiatus/controversy, then it won't last long and we will find out soon.

If it stays this way, then it'll be more likely that they would have achieved success anyway, based on the great momentum they built from LION to HWAA. No controversy means they would have been able to strike the iron while it's hot, collecting schedules and deals all year long. No controversy means they would still have stan attractor Soojin within their ranks.

thebadguy · Mar 21st 2022

Its Cube using hacks actually

LovenRose · Mar 21st 2022

All attention is good attention but a scandal is a high risk high reward scenario. It got a lot of people interested in their comeback (though let's not pretend Idle weren't popular already) but if people disliked their song they would have gotten so much shit for it

selfmate · Mar 21st 2022

we shall never know

since hindsight is 20/20

could Gidle have done even better but for the scandal?

would they have done worse if soojin was still around

who knows...

icyruios · Mar 21st 2022

To me I don't think so.

IDLE would have had another comeback before this and build more momentum. And this comeback could probably be just as successful or even more successful after their last 'comeback' (that would have happened but didn't because they had to lay low)

Do you think the scandal benefited (G)I-DLE??

Do you think the scandal benefited (G)I-DLE? 10

Participate now!

Share

Similar Threads

Do you think Soojin can join Gidle again ?

Hidden Gems #151: Doligo Doligo by G.I

Do you think Irene scandal had an impact on red velvet ?

do you think T-ara could've been bigger or equal to SNSD if not the scandal?

Do scandals affect idols as much as they used to?

Do you think it's the end of Gidle ??

Tags