Is aespa becoming brand ambassador of givenchy an example of big 3 privilege?

Well yes kinda but it's not that big of a deal

In a way yes but you can’t blame brands to want to pick well known groups as their ambassadors

Quote from Kireta

In a way yes but you can’t blame brands to want to pick well known groups as their ambassadors

Yes. SM has the pull to attract the brand and aespa has the debut hype and at least curiosity that can benefit the brand

Just say that you're

sure why not

yes and so what

Quote from Kireta

In a way yes but you can’t blame brands to want to pick well known groups as their ambassadors

who knows

sm following the bp print to the tee

but good for aespa giselle and winter look great

Yes and it's obvious what sm is trying to do with aespa.

Yes, it's an example of big 4 privilege.

Kind of like when TxT was signed to a US label pre debut.

Quote from kfan2021

Aespa stans say its not but i wanna know what rest of users here think

show receipts

No, because Givenchy's creative director specifically asked for them.

Matthew M. Williams said, “When I first saw aespa, I was overwhelmed by the energy each member had. I felt that as a group and individually, Karina, Giselle, Winter, and Ningning have strong individuality and style that naturally fit with Givenchy. aespa’s fashion is having their own color.”

It's not Big 3 privilege but it could be SM privilege, at the most, since Yoona has worked for Givenchy before.

Absolutely.

It's SM connections. I mean it's a group that hasn't had enough time to make enough noise in the kpop industry yet, let alone outside of it.

At the same time, the members are really pretty and it's not like the company will lose in that department.

Of course and they got 4 for the price of 1