$11.99 and $12.00

  • it's more like first glance price seems better..
    simple psychology

    maybe we should change allkill to 4.99 a month hm

    LMAO true... :cryingr:

    that would be persuasive :eyebrowsr:

    But the true reason is apparently: "Retailers would put prices at $X.99 so that the cashier would have to go back in the register and return the change, thus preventing them from pocketing a banknote with no history of a transaction"

    ღ Happy Birthday / 10.18.2005 ღ

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  • Yeah. It's a marketing trick that makes people subconsciously think something is cheaper even though the difference is only 1p. And as it's so common to see XX.99 for everthing from snacks to expensive tech it's obviously a very successful trick

  • I also consider tax and other fees, so it doesn't make a difference to me. Maybe when I was younger, it could fool me.

    this is one of the most stupidest things I learned about America (besides the other things)


    all prices in Australia in shops and restaurants and whatever else that displays a price is the final price...they aren't allowed to add taxes and fees on top of it since the price advertised must include all those fees and taxes...makes it easier for the consumer...

  • It's like seeing the words "free shipping".


    There have been numerous anecdotes from online sellers who have said if they try to sell something for $10 + $2 shipping it won't budge, but if they list it at $12 + free shipping then it moves.

  • this is one of the most stupidest things I learned about America (besides the other things)


    all prices in Australia in shops and restaurants and whatever else that displays a price is the final price...they aren't allowed to add taxes and fees on top of it since the price advertised must include all those fees and taxes...makes it easier for the consumer...

    It's super dumb. It also doesn't help that each state has different tax laws. For instance I live in Texas and most grocery items are exempt from sales tax.

  • this is one of the most stupidest things I learned about America (besides the other things)


    all prices in Australia in shops and restaurants and whatever else that displays a price is the final price...they aren't allowed to add taxes and fees on top of it since the price advertised must include all those fees and taxes...makes it easier for the consumer...

    Yup! It's unnecessarily stressful for both the consumers and the employees. Makes it cumbersome if you're carrying a limited amount of cash. I've seen a lot of shoppers think they have enough cash to pay for everything until they reach checkout and see the taxes added on.

  • Yup! It's unnecessarily stressful for both the consumers and the employees. Makes it cumbersome if you're carrying a limited amount of cash. I've seen a lot of shoppers think they have enough cash to pay for everything until they reach checkout and see the taxes added on.

    It's super dumb. It also doesn't help that each state has different tax laws. For instance I live in Texas and most grocery items are exempt from sales tax.

    is it written into law that all shops must do this or are there shops that has one price that includes all the taxes/fees/charges etc?

  • is it written into law that all shops must do this or are there shops that has one price that includes all the taxes/fees/charges etc?

    There definitely are places where tax is figured into the price, but it's mostly locally owned stuff. Like where I grew up in Oklahoma was a tourist town and all of the shops up around the lake (except for the convenience stores) were local shops and almost all of them had tax figured into the marked price just so people from out of state wouldn't have to worry about knowing the tax rate.


    Most grocery stores and stuff show the pre tax price because they all want their price to seem as low as possible.

  • No, I keep a "running" tab. I've known salespeople on 100% commision who would round down. So, they would say $11.99 is "only $11" when they pitch an item to a customer. Then after tax, tell the customer the total is $12.71 or something.

  • LMAO true... :cryingr:

    that would be persuasive :eyebrowsr:

    But the true reason is apparently: "Retailers would put prices at $X.99 so that the cashier would have to go back in the register and return the change, thus preventing them from pocketing a banknote with no history of a transaction"

    What do cashiers in your neighborhood get if money in register came short or turned out more when done their shifts?

  • this is one of the most stupidest things I learned about America (besides the other things)


    all prices in Australia in shops and restaurants and whatever else that displays a price is the final price...they aren't allowed to add taxes and fees on top of it since the price advertised must include all those fees and taxes...makes it easier for the consumer...

    I get its about possible dynamic tax rate and management by US states. State governments decided consumption tax collected.


    When tax rate revised in a state and price tags on all goods are tax included they need to renew all of them that's a disaster.

  • Yup! It's unnecessarily stressful for both the consumers and the employees. Makes it cumbersome if you're carrying a limited amount of cash. I've seen a lot of shoppers think they have enough cash to pay for everything until they reach checkout and see the taxes added on.

    That could happen with or without tax included in price tags to shoppers buy in bulks.


    I get people like that usually carries both cash and credit cards.

  • No, I keep a "running" tab. I've known salespeople on 100% commision who would round down. So, they would say $11.99 is "only $11" when they pitch an item to a customer. Then after tax, tell the customer the total is $12.71 or something.

    I get some of their customers might not be happy on how the figures are presented when salesmen told them after tax total ..^^

  • I get its about possible dynamic tax rate and management by US states. State governments decided consumption tax collected.


    When tax rate revised in a state and price tags on all goods are tax included they need to renew all of them that's a disaster.

    interesting...

  • Would you literally feel more like buying random things, not necessarily of good interest, because it says $11.99 on price tag instead of $12.00?

    It’s a marketing strategy. Marketing has a lot to do with psychology, tbh almost completely lol.


    This tactic makes an item appear cheaper, even though it’s just 0,01 difference. And usually people will say keep that. So they pay $12 anyway lol.

    It’s the same as adding and “alleged” older price next to the “current” price. It’s just to make the customer think they are dealing with a bargain.


    The same with sales ! A retailer is actually loosing money on that item, but usually, if people pick a “for sale” item, they thought they saved money and therefore will go on to buy something else that is usually not on sale. Even if a customer actually didn’t planned to buy anything. That’s why sales are put on a display or are red marked.

    And making a costumer think they made a bargain will fulfill them with joy. So they might probably visit your shop again! It’s to create a brand bonding!

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