It really is 2NE1 vs the Kpop Industry

Yikes... Oh hooo... This is low...

Not their fault they delivered PERFORMANCE

Btw this is really weird...

Btw op, you could do a more spicy title just to bring more views kkkkkk

This sounds like something YG would do, gosh they are probs the worst company in kpop rn. Why can't they let their artists perform!

sike

Why would SM do that? It's likely to be YG as that was their group. SM is used to sabotaging on their own groups anyway lol.

Yang Hyun-suk before

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Yang Hyun-suk now

Quote from quarkie

No shit YG is pissed. They made them look like clowns and performed the song. I'm surprised they didn't start doing copyright strikes as soon as it happened. This is the same company that deleted CL's entire YouTube channel after she left out of spite.

Oh i forgot this happened too!! YGE is really a song of a b... Omg.

It’s definitely YGE not SM

Damn that company

Quote from blackjackdirecti

It's speculation, but probs because SM claimed Aespa was the first kpop group to perform on the main stage

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cos their meddia play is

Quote from blackjackdirecti

It's speculation, but probs because SM claimed Aespa was the first kpop group to perform on the main stage

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I don't know about SM, still think YG is the clearly obvious one, but that news reader though.

Fuck me he he's having a stroke on camera trying to read his autocue lmao.

Regardless of whether it was SM or YG that didn't want the article published, the author's criticism of the Korean pop industry is valid. Companies are supremely in control of what their artists can say or do, and are often reluctant to relinquish the trademarks of the groups they've debuted when their members want to continue on outside the company. This is one of the main reasons why longevity is big issue in the industry, as that control often means the companies decide when to shelve their groups after a certain age. This also gives the companies immense leverage during contract renewals, as they can use "carrot and stick" tactics to gain favorable contract terms at the expense of the artists.

I believe there needs to be a reform starting with how long companies can keep the rights to a group they've debuted. After a second contract renewal, or 10-15 years, artists that want to continue on should have the ability to acquire the rights of their groups. This would mean that companies would have to treat their veteran groups better or risk losing them outright, instead of the other way around where they have the advantage during contract renewal.

Regarding his claims that Korean entertainment media is controlled by big companies, it's hard to validate but there are many instances where it does seem that the media are just outlets for those big companies to control narratives.

Quote from blackjackdirecti

It's not just YG, but SM also out to erase them. 2NE1 deserved better.

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Cited article:

https://www.asianjunkie.com/20…PpSz1D3Mher_LVQOf9QHYdXS8

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Is it because they do not own the rights to the name?

Quote from Reclaimer

Regardless of whether it was SM or YG that didn't want the article published, the author's criticism of the Korean pop industry is valid. Companies are supremely in control of what their artists can say or do, and are often reluctant to relinquish the trademarks of the groups they've debuted when their members want to continue on outside the company. This is one of the main reasons why longevity is big issue in the industry, as that control often means the companies decide when to shelve their groups after a certain age. This also gives the companies immense leverage during contract renewals, as they can use "carrot and stick" tactics to gain favorable contract terms at the expense of the artists.

I believe there needs to be a reform starting with how long companies can keep the rights to a group they've debuted. After a second contract renewal, or 10-15 years, artists that want to continue on should have the ability to acquire the rights of their groups. This would mean that companies would have to treat their veteran groups better or risk losing them outright, instead of the other way around where they have the advantage during contract renewal.

Regarding his claims that Korean entertainment media is controlled by big companies, it's hard to validate but there are many instances where it does seem that the media are just outlets for those big companies to control narratives.

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There's one weird paragraph though: "There is an increasing number of cases where some of the members are forced to continue their group activities even after they have moved to another agency." and then he mentions SNSD comeback. Is he implying that the girls were forced to comeback as a group (I doubt it)? Or is that a mistranslation and he meant that there's an increasing number of cases of members that continue group activities even after they have moved to another agency (would make more sense).

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You wrote everything so well!! Wow!!

In my opinion, 2NE1 should never have disbanded in the first place. I blame YG for not investing in them enough. They were my first bias girl group and no other can replace them in my eyes, well for me anyway.

Quote from monalisalove

You wrote everything so well!! Wow!!

Haha thank you what I wrote is something similar to what's in the article, but it's something I've felt strongly about the industry for a while

Quote from blackjackdirecti

the members never referred to themselves as 2ne1 for the performance, so I thought they'd be safe

But did the tik toks and other postings referred to them as 2NE1?

That could be the reason why YG asked to be taken down.

Still a fvcked up thing to do by YG, that greedy bastard.