Why is people sleeping on KARD!!!

Being co-ed means that the gp won't give a shit.

It's okay though. Their comeback is great, and they've about quintupled their sales! Huge improvement

KARD Nearly Quintuples Their 1st-Week Sales Record With “Re:”

KARD is hovering to new heights with their newest comeback! Last week, KARD made their long-awaited return with their fifth mini album “Re:” on June 22, mar

gossipchimp.com

I dont fancy their music

tasteless GP what can you do

So if 28K is 5 times their best seller, that means they were selling around 5K before.

That is ok, they are going on a Latin American tour I believe, they will make some money that way.

U know ring the alarm isn't even their best imo

I love gunshot & dumb litty the most

frr, they should've blew up with this comeback

The general public tends to dislike co-ed groups. With boy groups, they can romantically market them towards teen girls. With girl groups, they can romantically market them towards teen boys. With co-ed groups, they have to simultaneously market it to both groups of people, but that walks a very fine line and is hard to pull off. Besides, sometimes people only pay attention to big groups, and co-ed groups are almost never big due to the issue I just mentioned. Hence, they get stuck in a cycle of being on the smaller side of the popularity spectrum (not to say they don't or can't increase in popularity, they do).

Quote from bunnyviolet

Being co-ed means that the gp won't give a shit.

Quote from YouChanDoThis

The general public tends to dislike co-ed groups.

These days that may be true, but coed groups were fairly popular during the 1990s/2000s.

I'm talking about artists such as Koyote, Cool, Sharp, and Roo'ra.

And even in more recent times, Trouble Maker and Akmu have done decently well.

Quote from wsoet

These days that may be true, but coed groups were fairly popular during the 1990s/2000s.

I'm talking about artists such as Koyote, Cool, Sharp, and Roo'ra.

And even in more recent times, Trouble Maker and Akmu have done decently well.

Yeah I know. That's not the current landscape now...

Trouble Maker is a bit old by now. It's been roughly a decade since Chemistry...

As for Akmu... they are interesting. They are siblings for one, so that takes the edge off the "romantic marketing" aspect. I do feel that for some seeing boys with girls in an idol group isn't appealing and doesn't fit with the fantasy of imagining yourself being close to the opposite gender. So that can make it harder for co-ed idol groups. But Suhyun and Chanhyuk being siblings negates any negative appeal in seeing them interact together. Additionally, AKMU to me isn't really an idol group in the way they present themselves and the music they make. So I think of them as an exception/outlier because of these factors.

gunshot and don't recall are their best. gotta listen to their new stuff.