Hi,
Interesting if true...
Amid the feud between Min Hee Jin, the CEO of ADOR, and HYBE, the investment the major company placed in ILLIT versus NewJeans was released.
Though a few days have passed, the internet is still buzzing about Min Hee Jin's press conference. During the conference, Min Hee Jin accused HYBE of several things, including copying NewJeans' formula of success for ILLIT's debut. Now, how much money HYBE invested in both groups has been compared.
On April 29, 2024, Korean media outlet Newsen reported on how much HYBE invested in both ILLIT (BELIFT Lab) and NewJeans (ADOR) for their debuts.
During the press conference, Min Hee Jin claimed HYBE neglected NewJeans. To counter this, HYBE revealed just how much they invested in NewJeans. They reportedly provided 16.1 billion KRW (approximately $11,664,390.43 USD) for Min Hee Jin to establish ADOR.
The money Min Hee Jin received went into the production of NewJeans' debut. This includes flying not only the members, but staff as well, overseas to film the music videos for "Hype Boy" and "Attention." Additionally, this money went into staffing fees, administrative costs, and more.
Amid the buzz, news channel broadcasters Kim Eo Jun and Park Si Dong revealed just how much ILLIT received for their debut.
According to the two, ILLIT received 150 billion KRW (approximately $108,675,975.00 USD). This means, in USD, ILLIT received $97,011,584.57 more than NewJeans. This money includes activities ILLIT embarked on before making their debut. After the final line-up was determined from the survival show "R U NEXT?" the members of ILLIT went on to film new content, such as reality shows, for fans.
Can any other sources corroborate this? That number for ILLIT is astronomical.
-knysom