K-pop is full of feel-good songs that make you feel like you're on top of the world. Lots of hyping yourself up! That's why we love it.
But realistically, we can't feel that way all the time. Sometimes life happens and gets the best of us. Instead of distracting ourselves with endless pleasures, it may be better to let those feelings sink in so we can understand them, accept what we need to accept, and pursue changes if necessary.
Lyrics written by G-Dragon, T.O.P., Taeyang, and Teddy, "LOSER" is a somber reflection about one's vices, internal conflict, and insecurities. A flawed protagonist is a common theme in many literary works and cinematic productions for good reason. It's a character with intrinsic qualities of humanity, someone we see ourselves in.
Sometimes the greatest music showcases vulnerability, and that's what BIGBANG did.