Who is/was better at promoting BTS? ARMY or BigHit?

Army was and is better, bighit obviously helped in some ways, but ARMY literally spent years translating BTS stuff before bighit subbed a bangtan bomb or a MV, as an example

ARMY obviously. ARMY always had waaaay higher ambitions for BTS than BH lol.

I think BH did an alright job though.

armys.

Without ARMY, BTS wouldn’t be where they are now

that's a no brainer: Army.

Not to toot my own horn (seriously), but what army has done, out of pure dedication and admiration, hasn't ever been done before by a fandom. I would say HYBE lucked out, however, when you have an artist like bts, it's understandable how they got such a loyal fandom.

Armys

BH got so lucky and that’s even more obvious to see now.

Should of put BTS as an option!

bh got so lucky with armys cuz dear lord.

If there is a poll & everyone votes honestly, BH will lose to Armys with a gap of 100%

🙂

Armys ofc!

OK Army definitely now but back in the start of their career. BH did a LOT, they put out Bangtan bombs that made new army, they also sacrificed a lot to get them interviews and be even seen on award shows. I know everyone thinking today promotion but before ARMY became so big BH promoted more than any other group out there.

Quote from sparrow9

OK Army definitely now but back in the start of their career. BH did a LOT, they put out Bangtan bombs that made new army, they also sacrificed a lot to get them interviews and be even seen on award shows. I know everyone thinking today promotion but before ARMY became so big BH promoted more than any other group out there.

Lenzo and Bang are proud parents.

Army

BH definitely did what they could for BTS at the beginning. They provided a lot of music, a lot of content. Then ARMY came along and kinda steamrolled through.

ARMY provided valuable translations for the content for ifans and such. ARMY just really became proactive in our support.

We promoted to anyone and everyone because we truly believed in BTS as musicians.

I'll say BH got lucky with ARMY and BTS.