Sana is the first celebrity ambassador for Graff higher than lv/Chanel/hermes/Dior.

never heard about it, what kind of product they sell?

Apparently this is one of two brands that are considered most high end in the world, like Princess Diana and Elizabeth II level.

Never heard of it, before but that is because I am far from high end

And my god, she is truly one of the most beautiful women in the world

Quote from loneranger1

never heard about it, what kind of product they sell?

Jewelry. They're an old-money brand. One of those hyper-elite "if you know you know" rich people brands.

Quote from loneranger1

never heard about it, what kind of product they sell?

Not the kind of product we should buy besides flexing. It is kinda strange to hire an idol to model the CF but I guess if they are looking for beautiful face and wealthy uncle fans, they come to the right person

Quote from flowerteapetal

Apparently this is one of two brands that are considered most high end in the world, like Princess Diana and Elizabeth II level.

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Never heard of it, before but that is because I am far from high end

i guess this means that not many people in the world can buy this brand, only super rich . That is what i understand by Ultra High End

Cos it is not as affordable as other brands

interesting

This figure doesn't quite makes sense, since it's trying to compare brands that sell completely different products.

If we're going to be nonsensical like this, why not go ahead and add Bugatti at the top? After all, their products all cost USD $2.5 million-plus.

wtf

that necklace is more expensive than her entire career's net worth

Quote from loneranger1

i guess this means that not many people in the world can buy this brand, only super rich . That is what i understand by Ultra High End

Cos it is not as affordable as other brands

Yeah, I think you're right.

So it's not something a doctor or a lawyer can buy or someone who has a reasonably successful company.

It's only the super rich. Apparently just the ring Sana is wearing is worth almost a million dollars.

Quote from wsoet

This figure doesn't quite makes sense, since it's trying to compare brands that sell completely different products.

If we're going to be nonsensical like this, why not go ahead and add Bugatti at the top? After all, their products all cost USD $2.5 million-plus.

These seem to be little extras people have in their life, not houses, cars or planes which would naturally be more expensive.

Nice, congrats to Sana!

Quote from thelightoftruth

Nice, congrats to Sana!

Yeah she is perfect for this.

Never heard the rumor about Sana being from a royal bloodline before, but she looks like it

Quote from wsoet

This figure doesn't quite makes sense, since it's trying to compare brands that sell completely different products.

If we're going to be nonsensical like this, why not go ahead and add Bugatti at the top? After all, their products all cost USD $2.5 million-plus.

Rambourg created a brand pyramid to show how major brands range in accessibility from everyday luxuries like Starbucks to ultra-high-end luxury like Graff diamonds. This is the luxury power ranking:

This fits Sana so well