Maybe JYP should rebrand VCHA?
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I am unsure, I think they should have had them promoting on US and European music shows and TV instead of on Korean since they were not supposed to be a K-Pop group. Having them promote on Korean TV but without an established identity as an artist (see XG or INI as an example) like some Japanese groups who perform on Korean TV, and having their marketing super catered to try to capture the male fanbase who flocked to Twice in the past did not help. They should have established them as more than just a reality TV show group. XG had a small predebut documentary series and stuff and they were shown from the get go of debut to not be boxed in as just a group formed in a show.
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Nah
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JYP should just stop debuting those US groups
and LatAm groups whatever
prepare next Korean GG with survival program like Sixteen
and also do Nizi Project 3 with next Japanese GG because NiziU debuted in 2020 and we are already in 2024
and other than that stop doing anything unnecessary and please focus on current groups lol
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JYP has no respect for GGs and should stop debuting them altogether.
Money hungry company that is floundering from shit idea to shit idea. Putting every bit of promo into their BG and milking other groups.
They should honestly move Jonyoung out of his active role on the company and re structure their entire creative department and completely remove the division system that fully failed and maybe, just maybe become a relevant company again outside of 2 single fandoms.
Imagine if their were no Stays or Once. JYP would be going bankrupt right now. I don't think rebranding VCHA is gonna do shit.
How many times does it have to be said before JYPE and the 7 VCHA fans understand something everyone else already knew a year ago. There is and never will be a market for a non Korean Kpop group, certainly not a non EA idol group.
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I think it's a lost cause..
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