You would think a BTS member solo doing this well in US would get playlisting on the biggest US centric playlists

  • So who is paying? The label? The artist? Both? The "industry" doesn't want Hybe or BTS there. They want the company, group, and their fans to go away and not disrupt their status quo. There is a reason why their radio promos faded after time, it was too costly for both label and artist. Same thing happening here.

    You are so absurd with this contention, BTS should retire then? First you claim they should not do it cause its a new form of payola, now you say they should not do it cause it will fail as no one wants them??

  • its not like bts are indie artists, their company has a whole American unit headed by the payola king scooter braun and if only big labels get playlisting so how are they getting the playlisting for newjeans

    just use the same promo methods which they used for bts group work for bts solos


    and bts have got tth playlisting with their non eng songs , its not just butter dyna

    yet to come life goes on bwl all were on tth

  • You are so absurd with this contention, BTS should retire then? First you claim they should not do it cause its a new form of payola, now you say they should not do it cause it will fail as no one wants them??

    Who said they should retire? They are doing great. They are relevant in the industry while being industry "outsiders". All I stated were the circumstances regarding Hybe/ BTS status / situation in the industry. Spotify play-listing is payola, that is a fact. They are at a big disadvantage and that whatever they do will be more expensive / take more resources, etc. Sony and UMG legit own stake in Spotify. Conflicts of interest galore. Look at the warm reception industry and radio gave them when they first arrived, notice how those "promos" faded over time. Are you arguing the "industry" wants them there wants them to "stay"? The new frontier in the industry is play-listing, independent labels and indie artist need to be more strategic, especially foreign ones like they are. Payola is expensive for both the label and artists, especially in their unique situation.

  • Who said they should retire? They are doing great. They are relevant in the industry while being industry "outsiders". All I stated were the circumstances regarding Hybe/ BTS status / situation in the industry. Spotify play-listing is payola, that is a fact. They are at a big disadvantage and that whatever they do will be more expensive / take more resources, etc. Sony and UMG legit own stake in Spotify. Conflicts of interest galore. Look at the warm reception industry and radio gave them when they first arrived, notice how those "promos" faded over time. Are you arguing the "industry" wants them there wants them to "stay"? The new frontier in the industry is play-listing, independent labels and indie artist need to be more strategic, especially foreign ones like they are. Payola is expensive for both the label and artists, especially in their unique situation.

    you can just say BH sucks at their promotion.

    Considering how much BTS make money for them despite the hiatus, I don't think some playlisting cost that much.

  • you can just say BH sucks at their promotion.

    Considering how much BTS make money for them despite the hiatus, I don't think some playlisting cost that much.

    Doesn't cost that much, really? Must be cheap for everyone then. Everyone can buy #1 on TTH. And you do know it's not just the labels paying for the playlisting, right? It affects the artist as well.

  • Doesn't cost that much, really? Must be cheap for everyone then. Everyone can buy #1 on TTH. And you do know it's not just the labels paying for the playlisting, right? It affects the artist as well.

    what, I never said they should buy #1 for TTH, but at their level, just putting the song on TTH is fine

  • you can just say BH sucks at their promotion.

    Considering how much BTS make money for them despite the hiatus, I don't think some playlisting cost that much.

    That's true I used to blame hybe a lot but now I think it's just bighit that sucks at promo. Newjeans promo is solely Min heejin's work, she's passionate about her group and wants to prove something with njs it's so obvious at this point why Bang PD parted ways with njs during production, bighit and ador have different approaches when it comes to content. Bighit focuses way too much on fandom while ador is using strategy similar to yge has been using for years, hit singles to target GP and individual promo.

  • So who is paying? The label? The artist? Both? The "industry" doesn't want Hybe or BTS there. They want the company, group, and their fans to go away and not disrupt their status quo. There is a reason why their radio promos faded after time, it was too costly for both label and artist. Same thing happening here.

    Hybe is paying, but everything Hybe spends money on in regards to BTS will be billed to BTS.

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