NewJeans are the most nominated artist at the Korean Music Awards, which only accounts for their debut EP

ie: these noms seem to be all using achievements prior to their Ditto/OMG era

"The Korean Popular Music Awards, which celebrated its 20th this year, were selected by a selection committee composed of 54 music experts for albums and sound sources released between December 1, 2021 and November 30, 2022"

BunniesTaglist

Quote from HardcoreBLINK

Interesting

I really wonder why square up didn't get these noms since it was also revolutionary during its release 🤔

i assume it's industry beef and politics that is always out of the artists control

Hilariously, they're up for Album of the Year against 2 of their own songwriting team members:

NewJeans vs 250 vs The Black Skirts

- this also means that if Ditto were nominated and won, 250, NewJeans and The Black Skirts would all technically have won at the same time

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Quote from Fluffers

A big part of it is critical reception.

Square Up wasn't particularly a critical darling.

Where as New Jeans album was produced by 250, who has a pretty long track record of critical acclaim and was part of producing some of the most critically acclaimed hiphop albums in korea before he even got to work on New Jeans stuff.

if the tracking period allowed for it, 250 would absolutely deserve Producer of The Year just for Attention, Hype Boy and Ditto alone

But his solo album is incredible in the way it fuses trot music with beats in a way I'd never heard before