If HYBE half asses it when it comes to playlisting and geffen doesn't get them radio deals, they might as well not even bother in the US
Posts by Nevaeh14
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Manon is gorgeous my god
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As discussed earlier, even with youtubes growth in korea and going by streaming data available, its still not enough to make up for melons loss and the market share between the other domestic services havent really changed much to explain the difference, and its down across all services in korea youtube includedIn a way korea is years ahead of any other country when it comes to digital music services. They were already full in on digital years before the rest of the world started caching on. Melon was launched in 2004 and there were other services before that, by the time spotify was launched in 2008 (which was sweden only to begin with) there were already 5+ competing services in korea. So i guess it could very well be they've already reached the peak so to say.
Are there certain demos or genres in Korea that haven't embraced streaming?
I ask because a big reason why the US is seeing big increases in streaming despite popular genres like hip hip showing signs of decline is because country music fans have finally embraced streaming (as evidenced by the recent country domination of the hot 100) and mexican/latin music has finally been let out of the dungeon and is more readily available
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"the rules are playing a role but sales and radio and YouTube views are way down as well, that’s contributing to it." from a charts acc
Nobody buys music anymore or listens to the radio outside of work spaces but since they still carry weight on the hot 100, the points have dropped
If Billboard made streaming even more valuable and replaced Youtube with Tik Tok points would go back up significantly
World wide streaming is up 22% from last year according to Luminate
Korea may just be an outlier in that they're consuming less music than before
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The low points are the direct result of Billboard altering their formula every couple months and not because people are listening to music less
Consumption is up in the US and in many parts of the world. Spotify shows this. You need at least 1.1m streams to enter global spotify. 2 years ago, 800k was good enough
I don't think Koreans are consuming less music. I just think they're abandoning Melon for other apps. I'm sure if Youtube music didn't exist, ULs would still be huge
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A airplay-dominated chart isn't the only way to measure people are listening to Stray Kids' music. They are the second-longest charting K-pop Act on Spotify US Top Artist and were already the 3rd most streamed K-pop group in 2023 even ahead of their first comeback, with catalog only.
What's up with this superior complex people think only the groups they like are listened
Wrong. Streaming far outweighs both sales and radio
The current #98 song on the hot 100 has 20.7m radio and 2m streams
The current #33 on the hot 100 has 12m streams and 0.8m radio
All SKZ need is a measly 4m streams to chart and yet can't do it. I wonder why
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The bit about her debuting later sounds like damage control
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Youtube is still a passive platform for music streaming. It has grown fast because it was bundled with YT premium for watching videos without ads
Melon still has sizable audience size for a domestic music streaming service, and is still bigger than Genie, Vibe, bugs all added
Every streaming service is passive regardless if it's music or movies/tv shows. Netflix is the king of passive streaming but no one will argue their position as top dog
Melon should be treated like itunes back when Spotify and Apple Music overtook them; supplementary material but it wasn't the main focus
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Releasing 4546321 versions of the same album
Artists in the west are starting to do it too
For example: Taylor Swift with just 1 version was plateauing around the 700k-800k mark with physicals AND streaming combined. After releasing 5+ different colored vinyls and limited edition CDs, she's now doing over a million in just physicals...
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While Aespa has the edge in touring I'm not gonna use it to put them above LSF. The Rolling Stones have better touring than 99% of current popular artists but nobody actually thinks they're more popular now do they?
As far as physical sales go, nobody outside of chart obsessed fans in parasocial relationships actually buy music in 2023. That's all I'll say
If LSF isn't bigger now, it's only a matter of time. I think their music is more appealing and HYBE is just bigger, has more connections and just better at promoting than SM
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I'd be embarrassed to stan a group with a name like that