Posts by hopehopehope

Quote from Drew_B

I know the industry has grown tremendously since 2nd gen but how is every group selling significantly more than their previous album?

Aespa and Itzy are gonna be selling 2 million an album soon. That's more than S.E.S. And trust me these groups are no where near as big as S.E.S. was.

Seventeen and Ateez are looking to sell 6 million per album in 2022. I'd love to see someone try and claim these groups are bigger than H.O T.

Where is this money coming from? Who are buying these albums? If its bulk buyers then where are they storing this worthless crap?

I swear to god companies be lying their ass off.

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Where did you even get the 6M from? I would love to see documentation where either group said that because Ateez alone is not that deluded. They are probably feeling pressure if they can even hit 1M.

And they sold out their world tour.

Just Newark Prudential Center has capacity of 19.5K and only 1/4ish is cut off for the stage area based on concert seating chart. Then add in all the floor seats. Well over 13-14K. This is also where BTS, Big Bang, KCON, etc have held concerts. LA is 18K max but only 2/3's + floor seats for concerts so probably 10K+ x 2 days. Chicago is 10K. Atlanta max is 13K but with about 2/3 and floor seats probably 9.5K. Dallas is 6K.

So Ateez has sold roughly 60K seats in the US alone (and that's based on max capacity less the area reserved for the stage area). And then there is their sold out Europe tour (although postponed). I'm surprised they didn't add more dates since original sale was in 2020 and the fandom has grown a lot after Inception. I know most fans would have attended both days.

And for record sales, Hello82 counting towards Billboard encouraged a lot more US buyers and motivated more fans who don't buy albums (like me who bought and did giveaways since I didn't want to personally own them). Kingdom was rough for everyone but just like their big surge with Inception bringing a lot more fans in (like me, wasn't even a stan for kpop at the time) they had an increase due to more exposure after Kingdom.

Obviously they aren't as big as other 4th gen groups based on sales or social media following but they are keeping up as a mid-tier 4th gen group and no sign of stopping as of yet. As for the dip with their latest album, it was a repackage with only 3 original songs so still selling over 400K was impressive to me since there wasn't as strong of a movement to buy buy buy like Fever PT 3 and it was enough to get 2nd Billboard 200 ranking. Stray Kids had a similar dip with their holiday album (not numbers wise because normal sales are much, much higher but meaning the trend of seeing a bit of decrease vs usual sales because it's a special album).

Quote from the101

This is part of the (very long) point I was making. None of these groups came out of nowhere. They have all been steadily climbing their fanbases. It's just that no one outside of the fans of these groups paid attention until the number was eye catching to them.

Let's take Ateez:

They were selling about 23,000 copies in 2018. (This was still good enough to earn 7th place on the Gaon album charts).

Then their next EP came out and well enough to reach 6th on gaon (I can't see the complete totals and am too lazy rn to go beyond this Ateez Wikipedia page) and 5th on Billboard world album charts. World tour. Buzz. By the next album they were up to 165,479 copies in 2019, enough to earn #1 on the Gaon Album Charts.

The following album also topped the charts, selling over 179K copies at the beginning of the pandemic. By July of that first pandemic year, they had sold 379K. (During this time, you can also see growth in sales of their back catalog.) Again, intl growth - they were the 5th most tweeted about musician in the U.S. in 2020 and 10th most kpop group in the world.

The next album reached 500K. Then Kingdom happened. The subsequent album there sold 800K copies.

More simply, Ateez was already growing and the pandemic accelerated their sales. They went from 165K -> 379 with promos, tours > 500 during pandemic > 800K post Kingdom. This growth happened over 2 years and was already happening..

If you look at this chart of sales (which is including the totals for back catalog sales through 2021), you will see this growth reflected there..

https://en.wikipedia.org/wiki/Ateez_discography

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