Don't get me wrong, this isn't a bashing thread, I like the guys and I know how well their physical sales are doing. But Cha Eunwoo isn't a random name, he's probably the biggest idol visual from recent years, yet his group isn't really gaining public recognition from that.
Like any bg, they could chart well during zombie hours but now that Korea is waking up their new song isn't even charting on genie.
I could understand their previous release not doing well even if it was after True Beauty hype, because the style and concept wasn't really public friendly, but the new one is a fresh summer concept with an easy to listen song.
Most of the members have been promoting in dramas, radio, musicals and TV shows. Moonbin even guested on Knowing Bros with Eunwoo before. With so much exposure one could expect more people got interested in their music, especially because it caters to them. Yet they are charting as bad as any 4th gen bg with zero exposure and no Cha Eunwoo.
Before, having a popular visual members helped small groups like ZEA and B1A4 to chart and get small hits. Generations changed but not even top 100 on genie is worse that one could expect.
What does Astro (and by extension, SF9 too because I think they are in similar positions) need? Or it's just the bad luck of 3rd gen bgs from mid sized companies? Then again, you have tbz with no member as big as CEW charting much better with an unpromoted kingdom song... I don't really get it