Maybe it's an unpopular opinion but many k-pop stans seem to not know what true girl group concepts are because they only know girl crush. Putting on dark clothes, fake piercings, and singing about how cool you are isn't a concept. Don't even get me started on boy groups.
THIS is a concept.
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After School 'First Love' is a concept. Red Velvet 'Dumb Dumb' is a concept. Gugudan 'Chococo' is a concept. Gfriend 'Apple' is a concept.
