When Aespa first debuted with their concept so many people said it was outdated etc. But it worked, AESPA out of all 4th gen has the strongest visual and musical identity (equal to NJ). Same with Red Velvet. These teasers that are coming out? No one can mistake them for being any other groups. And it works.
SM is the strongest company when it comes to concepts and group identinty.
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Bloom-of-Alfea
Changed the title of the thread from “SM is the strongest company when it comes to conecpts and group identinty.” to “SM is the strongest company when it comes to concepts and group identinty.”. -
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I mentioned NJ.
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I mentioned NJ.
As you should!

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I agree
the fact that they are able to hype so many people for a gg who's 10th years old
when we didn't see any photo teaser and only saw an overview of the aesthetic
speaks volume
and Aespa concept teaser are the most amazing teaser we ever seen in Kpop
i have no other kpop groups who have been so much consistent with the quality of their teasers
nobody was able to compete with the quality of Next level, Savage after all these years
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I guess I should take credit for that!!!
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